Kevin Allen: Page 3
Kevin Allen is a contributor to PR Daily.
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3 Big Milestones in the Development of Twitter 'Language'
The first @reply, hashtag and retweet happened less than a decade ago, but in the world of social media, they're historic.
8 Steps to Planning for a Social-Media Crisis (Infographic)
Consider these practical points to help minimize the damage left to manage.
How to Create a 'Perfectly Optimized' Webpage for Search (Infographic)
So you know a thing or two about using keywords, but is your site actually built to be shared? Find out how to get it SEO-ready.
What Your Company Logo Says About Your Brand (Infographic)
In a lot of ways, your logo is like your calling card. Here's how to make sure it matches your brand's identity.
How One Business Fulfilled a Ridiculous Customer Request
A Texas hotel goes above and beyond to make the stay of an audacious lodger one he'll fondly remember.
The 10 Essentials of Facebook Etiquette
Some brands have mastered the art of Facebook marketing; others, not so much. As with any social media platform, there are rules by which we should abide.
