Martin Zwilling

Martin Zwilling

Veteran startup mentor, executive, blogger, author, tech professional, and Angel investor.

Martin Zwilling is the founder and CEO of Startup Professionals, a company that provides products and services to startup founders and small business owners. The author of Do You Have What It Takes to Be an Entrepreneur? and Attracting an Angel, he writes a daily blog for entrepreneurs and dispenses advice on the subject of startups.

Realistic Strategies for Seeking Investor Funding for Research and Development
Investors

Realistic Strategies for Seeking Investor Funding for Research and Development

If you're developing new and unproven technology, keep these six stages in mind as you seek financial backing.
Startup Basics

10 Steps to Finding the Right Co-Founder

Two heads are always better than one in a startup. The challenge is how to find that elusive perfect-fit partner.
Is Your Advisor a Critic Posing as a Mentor?
Mentors

Is Your Advisor a Critic Posing as a Mentor?

If all of a person's advice focuses on your past mistakes, they can undermine your confidence.
7 Critical Questions to Contemplate Before You Become an Entrepreneur
Starting a Business

7 Critical Questions to Contemplate Before You Become an Entrepreneur

Before you quit your day job, tax all your friends and investors for money, or max out your credit cards, take this quiz.
8 Questions That Will Help Set the Right Expectations With Investors
Investors

8 Questions That Will Help Set the Right Expectations With Investors

You need to seek an amount that is just right, based on your real needs, and consistent with the capabilities and interests of the investors you are addressing.
5 Questions to Ask About Your Financial Model to Add Real Value To Your Startup
Finance

5 Questions to Ask About Your Financial Model to Add Real Value To Your Startup

For maximum value with the least effort, focus on only the "what ifs" that are the highest priority in your mind for your own startup.
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Will These 5 Models of Crowdfunding Replace Angel and VC Investors?
Crowdfunding

Will These 5 Models of Crowdfunding Replace Angel and VC Investors?

The crowdfunding term is used to encompass so many different concepts that everyone is confused.
8 Insights for Attracting Angel Investors
Angel Investors

8 Insights for Attracting Angel Investors

Once your business has some attraction, it's time to tell the angels what they need to hear to get you to the next level.
7 Steps for Establishing the Right Business Model
Startup Basics

7 Steps for Establishing the Right Business Model

Building a product may be the easy part of a startup. Don't forgot about the other, equally important half of the equation.
To Investors, Startups Without Business Plans Are Expensive Hobbies
Business Plans

To Investors, Startups Without Business Plans Are Expensive Hobbies

One of the quickest ways to kill your credibility and your startup is to offer a poorly written business plan, or none at all.
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Non-Disclosures Can Protect Your Idea, or Destroy It
Business Ideas

Non-Disclosures Can Protect Your Idea, or Destroy It

Here are six considerations of when to sign an agreement with investors or other interested parties.
How Smart Startups Survive Investor Due Diligence
Investors

How Smart Startups Survive Investor Due Diligence

This mysterious and dreaded process can kill the whole deal.
10 Ways to Say 'No' That Won't Damage Business or Relationships
Growth Strategies

10 Ways to Say 'No' That Won't Damage Business or Relationships

A successful entrepreneur must be accountable for all commitments, and manage expectations to make this possible.
Startup Business Forecasts Are Not Black Magic, Just Smart Business
Business Plans

Startup Business Forecasts Are Not Black Magic, Just Smart Business

You need these projections to set internal goals and milestones, and to measure your progress toward reasonable success objectives.
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Super Angels Answer the Prayers of Startups Starved for Funding
Angel Investors

Super Angels Answer the Prayers of Startups Starved for Funding

A new class of investor with the agility and vision that VCs seem to have lost are investing in hundreds of promising young companies.