Melissa Campanelli

Melissa Campanelli is a technology writer in Brooklyn, New York, who has covered technology for Mobile Computing & Communications and Sales & Marketing Management magazines. You can reach her at mcampanelli@earthlink.net.

From Melissa Campanelli

30 Recent Stories

SEO | Search Engine Optimization

Tapping Into the Gift Market

Want strong sales all year? Use your site to tap into the gift market.
Websites

Are Talking Avatars Right For Your Site?

Talking avatars are a friendly way to connect with site visitors.
Building a Website

Add Click-to-Call to Your Site

Connect with customers by adding a click-to-call feature to your site.
Building a Website

Time to Update Your Website?

Updating your website doesn't have to be a headache.
Tips from Experts

Is Affiliate Marketing Right For You?

Partnering with a site like Amazon.com can put the wind in your sails.
Websites

Should You Firefox-Enable Your Site?

Should you redesign your site for Firefox?
Websites

Testing Your Site

Find out what works best by using A/B testing on your website.
Building a Website

How to Set Up an E-Commerce Site

Setting up an e-commerce site? Here's everything you need to know to do it right.

How to Set Up an E-Commerce Site

Setting up an e-commerce site? Here's everything you need to know to do it right.
Technology

Creating a Site Backup Plan

A plan can help you keep your website running in a time of crisis.
Home Based Business

A Site to Be Seen

Setting up an e-commerce site? Here's everything you need to know to do it right.
Websites

Keep Your Site Up During Times of Crisis

A plan can help you keep your website running in a time of crisis.
Websites

Serve 'Em Right

When it comes to customer service on the web, think big.
Websites

Offer Flexible Billing Options

Offer customers flexibility with a "Bill Me Later" payment option.
Websites

Dealing With Online Returns

Ride the wave of post-holiday send-backs like a pro.
Tech Tips

Finding a New Web Host

It may be time to find yourself a new web host. Here's how to tell.
SEO | Search Engine Optimization

Is Your Website Annoying?

Your website might be annoying customers. Here's how to change that.
SEO | Search Engine Optimization

Stop Click Fraud

Learn how to combat click fraud before it drains your ad budget.
Websites

Create a Pricing Strategy

Score with a pricing strategy that keeps customers coming back.
Websites

Should You Use Dynamic Pricing?

Will engaging in dynamic pricing help or hurt your business?
SEO | Search Engine Optimization

Holiday Bonus

Add an extra-special feature to your site, and get customers to indulge.
Websites

Clicks to Bricks

Ready to take your e-tail site to the next level? Get out of the virtual realm and into the brick-and-mortar marketplace for maximum profit.

Make It Click

Setting up a blog, while time-consuming, can be a great way to generate interest about your products and bring visitors to your site.
SEO | Search Engine Optimization

Using Blogs to Attract Customers

Setting up a blog, while time-consuming, can be a great way to generate interest about your products and bring visitors to your site.

Blogging for Business

Setting up a blog can be a great way to generate interest in your products and bring visitors to your site.
Websites

Cyber Alert!

These simple tools can keep your business safe from payment fraud.
SEO | Search Engine Optimization

Minority Rules

Ethnic minority groups are stepping up their online activity. Do you have what it takes to meet their needs?
Websites

Happy Returns?

E-tailers are rethinking their policies to curb return fraud. Should you?
Building a Website

All Access

Is your website accessible to consumers with disabilities? If not, you might be missing out on a valuable audience.
Entrepreneur Magazine

Sharing the Wealth

Want to get a piece of the eBay pie? Joining its affiliate program can be a good way to do just that.