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Mikal E. Belicove
Mikal E. Belicove is a market positioning, social media, and management consultant specializing in website usability and business blogging. His latest book, The Complete Idiot’s Guide to Facebook
, is now available at bookstores. For more information, visit MikalBelicove.com. 30 Recent Stories
Amazon's new locker shipping service joins others offering customers more options.
August 14, 2012
Giving up paper and ink contracts can help make your business run more efficiently.
August 9, 2012
Facebook's newest tweak could mean reaching exactly the customers you're after without annoying the ones you aren't.
August 7, 2012
Consider these tips when creating strategic one-off pages to bolster your online marketing efforts.
August 6, 2012
The newly established Global Daily Deal Association wants daily-deal providers to do more than just improve consumer and merchant perceptions.
July 26, 2012
With the nation's biggest retailers stocking their shelves with specialty items, the threat to mom and pop merchants is disconcerting. And while size matters, there are ways local retailers can take a
July 24, 2012
No one visits your website for the express purpose of telling you how they think you're doing. They are there to see what you can offer them, not the other way around.
July 19, 2012
A new report finds that daily deals may perform better than previously thought.
July 18, 2012
The leaders of large companies are mostly avoiding social media. And they're missing an opportunity for their company's brand.
July 12, 2012
A federal agency for labor practices offers long-awaited guidance to employers on social-media guidelines at work.
July 10, 2012
Legal Basics For Startups
The Federal Communications Commission is turning its attention to privacy issues surrounding the growing use by businesses of location-based services.
July 5, 2012
A look at how content-delivery networks can help small-business owners.
July 4, 2012
Happy hour pricing is now legal in Kansas thanks to a new state law. It's just one of many now taking effect with an impact on small businesses. We offer this sampling.
July 3, 2012
Forums and boards are popular with consumers. But one misstep by you or your brand and you could be tossed out.
June 28, 2012
Credits have always been confusing for the average Facebook user. Now that they're gone and subscription billing is available, more companies may want to consider trying f-commerce.
June 26, 2012
If you're paying bloggers and others online for endorsements or testimonials, be prepared for these new disclosure rules in the making.
June 21, 2012
Facebook's latest ad program allows businesses to retarget their website visitors on Facebook.
June 19, 2012
Building a Website
A look at the pros and cons of acquiring a new top-level domain name.
June 14, 2012
Crafting a set of social media guidelines can help avoid snafus among your staff. Here are tips for how to create one.
June 14, 2012
Apps & Software
While the app store may have hundreds of thousands of apps, the mobile app space is still ripe with opportunity for new ones.
June 12, 2012
When traveling on business, you can sometimes turn an inconvenience into valuable business insights. Here are four from a recent lousy trip.
June 7, 2012
Facebook released a trio of highly anticipated features expected to make managing a Facebook page for a business easier.
June 5, 2012
Participating on social media sites such as Facebook and Twitter can complement traditional marketing methods for shoring up leads and sales.
June 5, 2012
It could happen in nearly any company: Employees sometimes go into business for themselves. It's so American it makes apple pie look suspect.
May 31, 2012
Small-business owners have a lot on their minds these days.
May 29, 2012
Openness, transparency and employee empowerment have become key to business success, a survey of global CEOs say. Social media can help you unlock it.
May 24, 2012
The future of gamification could include 'playbor' (play plus labor) and 'weisure' (work plus leisure).
May 22, 2012
Clicking the 'Like' button on a business, brand, organization or person's official Facebook Page may be grounds for dismissal.
May 17, 2012
State and federal legislation aimed at protecting freedom of speech is catching up with social media and employers.
May 15, 2012
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