Mikal E. Belicove

Mikal E. Belicove

Mikal E. Belicove is a market positioning, social media, and management consultant specializing in website usability and business blogging. His latest book, The Complete Idiot’s Guide to Facebook, is now available at bookstores. For more information, visit MikalBelicove.com.

How to Find the Right Person to Manage Social Media
Marketing

How to Find the Right Person to Manage Social Media

The key is choosing someone who embraces social participation and communication.
A Guide to Ambient Social Networking for Business Owners
Technology

A Guide to Ambient Social Networking for Business Owners

A new wave of social networking tools for business is about to arrive. Here's what to keep in mind when deciding whether they are useful for your business.
What You Need to Know Before Advertising on Facebook
Marketing

What You Need to Know Before Advertising on Facebook

Entrepreneur writer Mikal Belicove recommends having these three details in place before advertising on the big social network.
Commentary Should Remain the Lifeblood of Blogs
Marketing

Commentary Should Remain the Lifeblood of Blogs

You may not want to hear it, but getting your customers' feedback is vital.
A New Study Reveals the Power of First Impressions Online
Technology

A New Study Reveals the Power of First Impressions Online

Get a handle on your website. Here's how to identify what the majority of your visitors focus on first.
How to Turn Facebook Fans into Paying Customers
Marketing

How to Turn Facebook Fans into Paying Customers

Entrepreneur Magazine writer Mikal Belicove explains what it takes to get your fans to buy what you're selling.
Is the End Near for Traditional Advertising?
Marketing

Is the End Near for Traditional Advertising?

The future of advertising may already be written on a Facebook wall.
App Development Methods Decoded
Technology

App Development Methods Decoded

Not sure what 'waterfall,' 'agile' or 'scrum' are? Here we explain the three most popular app development processes.
How to React to Negative Comments on Facebook
Marketing

How to React to Negative Comments on Facebook

Mikal Belicove offers tips for actively dealing with unflattering comments on the social network.
How Facebook's 'Offers' and 'Reach Generator' Can Deliver More for Less
Marketing

How Facebook's 'Offers' and 'Reach Generator' Can Deliver More for Less

Latest ad offerings from Facebook allow your business to extend its reach. Here are some highlights.
How to Find the Time to Post to Facebook Regularly
Marketing

How to Find the Time to Post to Facebook Regularly

Consider this advice to help organize your content on the social networking site.
The Reasons Your Business Should Be on Facebook
Marketing

The Reasons Your Business Should Be on Facebook

If engagement with customers is a priority, then being on Facebook might be right for your business. Entrepreneur Magazine writer Mikal Belicove explains.
How to Engage Fans on Facebook
Marketing

How to Engage Fans on Facebook

Mikal Belicove shares his top three tips for sparking conversations on your page.
What You Need to Know About Facebook's Business Page Facelift
Marketing

What You Need to Know About Facebook's Business Page Facelift

Timeline has finally arrived for business and brand Pages. But will your company benefit from the changes?
Smartphones Become the Go-To Tool for Shoppers
Marketing

Smartphones Become the Go-To Tool for Shoppers

As smartphone usage increases, bricks-and-mortar retailers could see their revenue drop. Here's how to stay ahead of the curve.