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Nancy Michaels

14 Recent Stories

Smart Money

Where to spend your marketing dollars when a product isn't selling
January 1, 2005 in Entrepreneur Magazine

Patriot Acts

Should you play up the "Made in the USA" angle?
December 1, 2004 in Entrepreneur Magazine

When to Use Direct Mail

Make the most of your direct-mail campaign
November 1, 2004 in Ads by Type

Man Power

Tips to get male shoppers spending in your store
October 1, 2004 in Entrepreneur Magazine

Survey Says . . .

Market research on the cheap is just a click away.
September 1, 2004 in Entrepreneur Magazine

New Territory

To get new customers, widen your ad campaign.
August 1, 2004 in Entrepreneur Magazine

Thumbs Up!

Rave reviews could be all the advertising you need.
July 1, 2004 in Entrepreneur Magazine

Pay Dirt!

What's your ROI?
June 1, 2004 in Entrepreneur Magazine

Class Project

Boost your business by offering a class.
May 1, 2004 in Entrepreneur Magazine

Good Graces

Get the word out to people in the right places.
April 1, 2004 in Entrepreneur Magazine

Name-Dropper

How to successfully navigate a name change
March 1, 2004 in Entrepreneur Magazine

Speak Up!

The ins and outs of hiring a spokesperson
February 1, 2004 in Entrepreneur Magazine

Keep in Touch

Be sure to reconnect with your key clients.
January 1, 2004 in Entrepreneur Magazine

To the Letter

How to really reach out with a newsletter
November 14, 2003 in Entrepreneur Magazine