Ray Silverstein

Ray Silverstein

Ray Silverstein is the president of PRO: President's Resource Organization , a network of peer advisory boards for small business owners. He is author of two books: The Best Secrets of Great Small Businesses and the new Small Business Survival Guide: How to Survive (and Thrive) in Tough Times . He can be reached at 1-800-818-0150 or ray@propres.com .

Marketing

The Wisdom (or Not) of Non-Compete Contracts

Here are some things to consider before hiring your first salesperson.
Leadership

A Guide to Goal Setting

Transforming resolutions into results comes with being realistic.
Leadership

Compensating Salespeople

Finding the balance between salary and commission may be your ticket to loyal, motivated sales employees.
Growth Strategies

Getting the Most From Trade Shows

Don't show up empty-handed. Make sure you're fully prepared to maximize your time at this annual event.
Growth Strategies

Why Your Customer Count May Not Matter

Rather than planting new accounts, cultivate the relationships with the customers you already have.
Growth Strategies

Winning Over 'Impossible' Prospects

Solve the mystery of overcoming difficult clients.
Starting a Business

How Do I Build Customer Rapport?

The answer is in asking the right opening and closing questions.
Marketing

Finder, Minder or Grinder: What's Your Sales Style?

Salespeople are like ice cream; they come in different flavors.