Dancing Becomes Big Business

If it weren't for Dancing With the Stars, chances are the general public wouldn't know much about the cha-cha or the fox trot. But thanks to the popularity of the ballroom dancing competition show, dance studios across the country are getting a boost in traffic as eager fans can't wait to jump on the ballroom bandwagon. As this L.A. Times article points out, the ballroom dancing revival has begun. Not only do fans flock to studios to learn the intricate dances, but they're also attracted to the social and fitness factors. For example, the website CaloriesPerHour.com approximates a salsa can burn 255 calories for a 150-pound person. Studies have also reported similar findings, saying that ballroom dancing on the elite level is an intense workout. As for the social side of dancing, the article notes that being accountable to a dance partner is great motivator for attending class on a regular basis. If dancing is part of your business, this is a hot trend that should make your company jive.