Think of it as making your own treasure map--with your store or business as the treasure. Wayfaring.com facilitates any person's wanderlust by allowing users to create personalized, shareable maps. Bolstered by Google Maps technology, the user can landmark various locations like favorite restaurants or knitting stores, and share them with others.

Not only can this tool locate the hottest restaurants, coffee shops and pubs, but it can also create custom, convenient routes to your store, saving clientele and employees the time and headache of getting lost. If you'd rather make the experience of finding your business--well, an experience--try partnering up with local businesses or organizations (like recycling locations or charity donation sites, for example) and mark them as key stops along the way.--Whitney Chen