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Hooking and Helping New Franchisees

Posted by Tracy Stapp Herold | June 10, 2009
URL: http://www.entrepreneur.com/blog/218466
help-franchisees.jpgThe troubled economy is a double-edged sword for franchisors. On the one hand, many people who have lost their jobs or who simply want more control over their financial future are thinking about business ownership. On the other hand, many might feel that starting a business is more risky now than ever, and even those who are brave enough to take the plunge are having trouble getting the financing they need.

But instead of sitting back and waiting for things to get better, many franchisors are actively seeking out new franchisees and finding creative ways to help them get started. Here's a rundown of what a few franchisors are doing to encourage and aid prospective franchisees: