Business Type: Franchise
Startup Costs: $1,100,000 - $3,300,000
SONIC® is an innovative brand with one of the most diversified daypart strategies in the industry that helps drive traffic throughout the day. With our full menu served all day long we serve up delicious fare like our 100% Pure Beef Burgers, Footlong ¼ lb. Coneys, 6” Premium Beef Hot Dogs, Chicken Sandwiches, Tots & Onion Rings, Blasts & Shakes, plus our 1,000,000+ flavor combinations including our Cherry Limeade. 3500+ SONIC restaurants make up our current footprint, with room to grow!
SONIC’s highly differentiated brand and entrepreneurial spirit make our next level of growth even more exciting! We’ve been around since 1953 and franchising since 1959 making us a classic concept that continues to innovate. We’re expanding our building types to include a Smaller Building model, an Enclosed Patio model and Conversion models. We were ranked 1st in Burger QSR brands in 2013 Temkin Experience Ratings. SONIC’s System-Wide Sales totals $3.79 Billion.
SONIC® assists you at multiple phases of the development process. Here are some examples of our support: Architectural Building Design & Engineering Support, Construction Management, Vendor Ordering assistance from a preferred vendor list, a structured and comprehensive Operational Training program, Field Training in person and via eLearning, Certified Online Training courses such as Operations, Food Safety, Customer Service and Management training. Additional SONIC Support includes: Business Planning, a National Purchasing Program, Human Resource Training, Product Innovations, Staff Selection Training, and Consumer Insights. All of this support is designed for our new and existing franchisee community!
“The support from other Sonic franchisees is amazingly cooperative, from ideas to sharing of financial information. No other brand fosters such a team approach. Becoming a Sonic franchisee has not only been a profitable venture, but it has been a deeply rewarding partnership on a personal level as well.” Tom Berl, SONIC Franchisee, MD
“The uniqueness of the Sonic Brand has been a perfect fit with the culture and climate of San Diego County. Sonic’s support of our store operations and development activity has been outstanding. We appreciate the relationships that we have developed within our franchisor’s organization and look forward to many mutually profitable years together.” Max Gelwix, SONIC Franchisee, CA