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Waxing the City

Waxing is a fast-growing segment, ideally suited for all types of markets in a variety of communities.


Waxing is a fast-growing segment of the ever-growing salon industry. As it continues to gain in popularity—for women and men, both young and old—a business dedicated to waxing is ideally suited for all types of markets in a wide variety of communities. The strength of Waxing the City is its distinctive business model, including these cutting-edge and creative concepts:

No tipping policy—greatly improves the client experience and helps to build a strong referral program
Custom formulated soft and hard wax—made exclusively for Waxing the City in Europe
State-of-the-art education and training systems—ensures optimal waxing techniques at all studios
Employer of choice strategies—committed to training for providing long-term and rewarding careers to salon industry professionals

Franchise Opportunities
Early on, the founders of Waxing the City recognized that the salon industry was ripe for specialization—especially for waxing. Since 2003, Waxing the City has grown from a one-room studio to a regional phenomenon. By 2012, with demand for services at an all-time high, the timing was right to expand the brand. Waxing the City studio ownership is your special chance to establish a unique and in-demand business that caters to an enthusiastic clientele. We’d love to tell you more. Territories are available throughout the United States!

To bring Waxing the City to the world, the founders partnered with Anytime Fitness, LLC. As the world’s largest co-ed fitness franchise, Anytime Fitness can leverage its tried-and-true franchise support systems to Waxing the City franchisees. With thousands of clubs in more than a dozen countries, the corporate backbone of Anytime Fitness is an asset for those considering a franchise opportunity with Waxing the City. From startup to ongoing operations, you and your staff will have access to support that is second-to-none.

“Owning our Waxing the City studio has provided us with an amazing opportunity to be in business for ourselves, but not by ourselves. We are both excited to go to work each day. From providing the best waxing services, to building a great staff, we can do it all with the great support we get from the team at Waxing the City. It is exciting to watch this brand expand, and we plan to be part of that growth!”

Josh and Melissa, Dallas, TX