Bio
Chairman of Guerrilla Marketing International, a marketing partner of Apple and Adobe, Jay Conrad Levinson is the author of the best selling marketing series in history, “Guerrilla Marketing,” plus 29 other business books. His guerrilla concepts have influenced marketing so much that today his books appear in 39 languages and are required reading in many MBA programs worldwide. Levinson taught guerrilla marketing at University of California in Berkeley and served as senior vice-president at J. Walter Thompson and as creative director at Leo Burnett Advertising. He also served on the Microsoft Small Business Council and the 3Com Small Business Advisory Board. Levinson has written for Entrepreneur magazine, Inc. magazine, the Microsoft website and the San Francisco Examiner.