Small Business Encyclopedia

About Encyclopedia

No matter what business topic you're interested in, you'll find our category list is an easy way to navigate our small-business encyclopedia. From Accounting and Advertising to Location and Operations, every topic offers information on the terms that matter most. And if you can't find what you need here, our "Terms A - Z" list makes tracking down terms a snap.

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Terms starting with: w

Warranty

Definition: A seller's assurance to a purchaser that the goods or services being purchased are or shall be as represented and, if not, will be replaced or repaired

Wellness Programs

Definition: Services focused on the promotion or maintenance of good health rather than the correction of poor health

Word-of-Mouth Advertising

Definition: An unpaid form of promotion in which satisfied customers tell other people how much they like a business, product or service

Workers' Compensation Insurance

Definition: Insurance that covers medical and rehabilitation costs and lost wages for employees injured at work; required by law in all states

Free Business Tools

Forms

Forms

Download and customize these free forms:

Partnership Agreement

Cashflow Worksheet

Employment Application

Calculators

Calculators

Evaluate and analyze your financials:

Cash Flow

Starting Costs

Discounted Cash Flow

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Latest Articles

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Websites

10 Hacks to Help Your Website Generate More Leads, Sales and Revenue

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What Picasso, King and Einstein Have to Teach Entrepreneurs
Creativity

What Picasso, King and Einstein Have to Teach Entrepreneurs

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Shark Tank

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For years, co-founders Brittany Hodak and Kim Kaupe shunned outside investment. But when they were approached by the show's producers, the timing was finally right.
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Valuations

4 Lessons for Business Valuations

Valuing growing companies remains an elusive and difficult task. Here's what to keep in mind.
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Starting a Business

The Best and Worst Cities to Launch a Business

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Social Media

10 Great Social Media Tools to Boost Online Success

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Money

4 Smart Money Habits to Help You Earn Your First Million Dollars

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Health Insurance

What Employers Need to Know About the Hottest Trend In Health Insurance

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Out of the Loop on the Internet of Things? Here's a Brief Guide.
Internet of Things

Out of the Loop on the Internet of Things? Here's a Brief Guide.

An expert weighs in on how Web 3.0 will affect small businesses.
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Have a Patent? Now You Can Sell It to Google.
Patents

Have a Patent? Now You Can Sell It to Google.

The tech giant has launched an experimental online portal to buy patents.
Get More From Temps, Your Company's Most Undervalued Asset
Managing Employees

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Temps fill gaps when needed while offering a rare opportunity to audition a potential permanent employee.
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Chipotle Becomes the First National Restaurant Chain to Go GMO-Free
Sustainability

Chipotle Becomes the First National Restaurant Chain to Go GMO-Free

Two years after beginning to label GMOs on the menu, the burrito chain has stripped genetically modified ingredients from all offerings.
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Branding

Brands as Publishers: Success Follows Successful Content Marketing

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How Self-Publishing Can Establish You as an Expert
Self-publishing

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Because of self-publishing's increased legitimacy, it's become a viable branding strategy for entrepreneurs who want to establish themselves as thought leaders.
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9 Common Mistakes Made by New Entrepreneurs
Mistakes

9 Common Mistakes Made by New Entrepreneurs

Just because mistakes are inevitable, it doesn't mean you have to make the same ones everyone else does.
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