Inside the February 1997 Issue
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Whats In-Store For You?

With an in-store demonstration business, you can sample your way to success.

Hire Power

6 Things you need to do before hiring your first employee.

Mutual Benefits

Giving employees the benefits they want means a healthier bottom line.

Painting The Town

Dineh Mohajer and her partners found unexpected success right at their polished fingertips.

Savings Plan

100 ways to save your business thousands of dollars

Mutual Benefits

Giving employees the benefits they want means a healthier bottom line.




Books worth a look
Bright Ideas

On Guard

Fend off copycat competitors with these secret weapons.
Business Beat

Capital Change

Bonding Experience
Business Beat

In The Know?

Keeping up with the competition.
Business Buzz

Play It Again

Be the first to know
Entrepreneurial Woman

Opportunity Knocks

Women's access to capital widens with the help of a new SBA program.
Global Vision

Global Smarts

Toy Story
Home Inc.

Home Front

A new Congress prepares to tackle homebased-business issues.
Personal Beat

Dial M For Murder

After-hours tips for busy entrepreneurs
Travel Smarts

Fight Or Flight

News for entrepreneurs on the go
Whats Hot

Healthy Profits

Aging boomers and growing health awareness power a new breed of health-care stores.
Computer Ease

First Contact

Technological tools to help you make the most of the business cards you gather

Hot To Buy/Hot To Sell

New products for small and homebased businesses.
Start-Up Mart


Connect your business to the world by adding this peripheral to your computer system.
Bulletin Board

Bulletin Board

Help for Entrepreneurs
Business Hotline

Permission Slip

Stay on the right side of the law by getting permission before you reprint articles.
From The Pages Of...

Attitude Adjustment

9 positive principles to help you turn failure into success.
Special Events

Special Events

Mark Your Calendars
Capitol Issues

At Risk

The 8(a) program faces an uncertain future.
Family Business

Cutting Back

When you have to cut a family member's salary
Leading Edge

Extra Credit

Know your place in the value chain--and make your product or service stand out.

Safety Net

When setting up your Web site, beware the legal pitfalls.
Management Smarts

Sticker Shock

Tips and trends for your growing business
Staff Smarts

Above And Beyond

Set higher goals for your employees--and they'll excel.
Advertising Workshop

Story Selling

Every ad tells a story. What's yours?
Guerrilla Marketing

Show Time

Creating presentations that pay off
Marketing Edge

Good Will

Are your employees loyal ambassadors of your company?
Marketing Smarts

Staying Power

Savvy ideas to boost sales
Sales Success

Basic Instincts

Appeal to your customers' primary needs, and you're one step closer to closing the sale.
Fund Smarts

Childs Pay

A fund aimed at children may also be a wise buy for adults.
Money Smarts

Something Borrowed

Money-management strageties
Personal Finance

Wild Ride

If you've been riding the bull market, you could be in for a tumble.
Raising Money

Foreign Power

Seeking investors? Looking overseas could be your company's best bet.
Stock Smarts

Taking Care

Aggressive acquisition plans make this firm an up-and-comer.
Tax Talk

Share The Wealth

Give employees a share in your company--and enjoy tax savings for yourself.
Franchise News

Lying Down The Laws

How new legislators may determine the fate of franchise regulation
Business Bytes

Help Line

Tired of getting the brushoff from your vendors' tech support lines?
Business Software

Tax Time

Three programs that help you prepare for the tax man
Buyers Guide

Mail Call

Save time and money with the newest electronic mailing systems.
Tech Smarts

Brain Power

The latest in modern technology
Web Smarts

Happy Hunting

What's hot on the World Wide Web
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