October 1998 Issue
Follow Entrepreneur Magazine
Follow Entrepreneur Magazine
Everything you need to know to turn your great idea into a bestselling product.
Mystery-shopping entrepreneurs spy profits in improving poor service.
This entrepreneur's interpreting service spells success in any language.
15 shortcuts to business success.
As chain stores move onto Main Street America, entrepreneurs are bracing for the fight of their lives. Will David or Goliath emerge victorious?
Our annual ranking of the nation's top entrepreneurial spots.
Re-ruffling Woody Woodpecker's feathers.
Struggling small businesses could be out in the cold if a bankruptcy reform bill passes.
Building community on the Web.
Insurance makes you more secure.
Churches use entrepreneurship to build community.
Expert tips on preventing bad holiday trips.
Up and Coming
Young entrepreneurs dress down America's corporate culture.
Profit from your great idea by setting up a licensing agreement.
Yo for it, top this, unstoppable you.
E-mail programs that really deliver.
Whats Your Problem
Our experts solve your start-up problems.
Beating The Odds
Fighting their way to success is business as usual for two tough cookies.
Want to get your product on grocers' shelves? Don't go it alone.
Resources for Entrepreneurs.
Mark Your Calendars
Larger markets in a smaller world mean big opportunities for translation services.
Forget about a better mousetrap: Find a whole new way to catch the mouse.
How much is too much . . .or too little?
Planning to use the resources of your business to support your favorite candidate? Be careful not to cross the line.
Is bigger always better? No way.
Domestic violence isn't just a personal issue--it can affect your business, too.
Three, two, one. That's how much time you have to make a good first impression in advertising--so choose your words wisely.
Ever wonder how to grab a journalist's attention?
Independent contractor or employee? Commission or draw? This five-step plan can help you decide how to pay your sales reps.
Tips and Tactics
When reporters come knocking, don't get scared--get prepared.
Health and biotech funds may be just what the doctor ordered.
To get sound advice from a financial newsletter, you've got to choose the right one.
With investments that take your tolerance for risk into account, your portfolio could prove to be a winner.
In hot pursuit of funding? Impress investors at a venture capital fair.
Plucking tax deductions from a natural disaster.
Buying a franchise needn't be scary--once you separate fact from fiction.
Everything you always wanted to know about business insurance - but weren't afraid enough to ask.
Lessons in the fine art of bootstrapping
Are you one of the millions of Americans who secretly longs to be an entrepreneur?
Concocting a winning franchise formula.
40 companies that helped define franchising success.
Get an education in franchising.
This idea takes the (ice cream) cake.
Have you heard the news? It's time for your business to get real.
Tackling franchising in the sports tournament field.
The companies that helped define franchising success.
Don't let your company's data security be an afterthought.
Stop trekking down the hall to the fax machine--let a software program do the walking!
The latest color inkjet printers bring your documents to life.
The first rule of Web promotion is "Get your site listed on a search engine." Here's how to do it.
The new USB standard offers a smooth ride.
State-of-the-art tech tools.
Searching for investment dollars, price comparisons made easy.