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Inside the October 1998 Issue

Business Magazine from Entrepreneur - October 1998

Features

Think Big!

Get a Clue

Mystery-shopping entrepreneurs spy profits in improving poor service.

Can You Say "Profits"?

This entrepreneur's interpreting service spells success in any language.

Full Speed Ahead

15 shortcuts to business success.

Chain Reactions

As chain stores move onto Main Street America, entrepreneurs are bracing for the fight of their lives. Will David or Goliath emerge victorious?

Hot Cities

Our annual ranking of the nation's top entrepreneurial spots.

Columns

Business Buzz
Bird Watch
Re-ruffling Woody Woodpecker's feathers.
Columns Article
Looking For Cover
Struggling small businesses could be out in the cold if a bankruptcy reform bill passes.
Entrepreneurial Woman
It Takes A Village
Building community on the Web.
Global Smarts
Risky Business?
Insurance makes you more secure.
Pulse
Keeping The Faith
Churches use entrepreneurship to build community.
Travel Smarts
Hope For The Holidays
Expert tips on preventing bad holiday trips.
Up and Coming
Missed Manners
Young entrepreneurs dress down America's corporate culture.
Inventions
Taking License
Profit from your great idea by setting up a licensing agreement.
Small Talk
Just Say Yo
Yo for it, top this, unstoppable you.
Software Solutions
Mail Call
E-mail programs that really deliver.
Whats Your Problem
New Kid On The Block
Our experts solve your start-up problems.
Beating The Odds
Sweet Rewards
Fighting their way to success is business as usual for two tough cookies.
Bright Ideas
Shelf Life
Want to get your product on grocers' shelves? Don't go it alone.
Bulletin Board
Incubator Goes Online
Resources for Entrepreneurs.
Trade Shows
Special Events
Mark Your Calendars
Whats Hot
Speaking In Tongues
Larger markets in a smaller world mean big opportunities for translation services.
Cutting Edge
Think Big
Forget about a better mousetrap: Find a whole new way to catch the mouse.
Family Business
Sharing The Wealth
How much is too much . . .or too little?
Legal
Dangerous Liaisons
Planning to use the resources of your business to support your favorite candidate? Be careful not to cross the line.
Management Smarts
Know Your Limits
Is bigger always better? No way.
Your Business
Close To Home
Domestic violence isn't just a personal issue--it can affect your business, too.
Advertising Workshop
Famous First Words
Three, two, one. That's how much time you have to make a good first impression in advertising--so choose your words wisely.
Marketing Smarts
The Perfect Pitch
Ever wonder how to grab a journalist's attention?
Sales Success
Rep Talk
Independent contractor or employee? Commission or draw? This five-step plan can help you decide how to pay your sales reps.
Tips and Tactics
Meet the Press
When reporters come knocking, don't get scared--get prepared.
Fund Smarts
Good Medicine
Health and biotech funds may be just what the doctor ordered.
Money Smarts
Take Your Pick
To get sound advice from a financial newsletter, you've got to choose the right one.
Personal Finance
In The Fight
With investments that take your tolerance for risk into account, your portfolio could prove to be a winner.
Raising Money
Fair Game
In hot pursuit of funding? Impress investors at a venture capital fair.
Tax Talk
Silver Lining
Plucking tax deductions from a natural disaster.
Franchise News
Myth vs. Reality
Buying a franchise needn't be scary--once you separate fact from fiction.
Opportunity Article
A Quick Guide To Insurance
Everything you always wanted to know about business insurance - but weren't afraid enough to ask.
Opportunity Article
Walk This Way
Lessons in the fine art of bootstrapping
Opportunity Article
Entrepreneurs Anonymous
Are you one of the millions of Americans who secretly longs to be an entrepreneur?
Opportunity Article
Down To A Science
Concocting a winning franchise formula.
Opportunity Article
O, Pioneers!
40 companies that helped define franchising success.
Opportunity Article
Back To School
Get an education in franchising.
Opportunity Article
Sweetening The Pot
This idea takes the (ice cream) cake.
Opportunity Article
Reality Check
Have you heard the news? It's time for your business to get real.
Opportunity Insider
Triple Threat
Tackling franchising in the sports tournament field.
Start-Up Spotlight
O, Pioneers!
The companies that helped define franchising success.
Business Bytes
Keep Your Guard Up
Don't let your company's data security be an afterthought.
Business Software
Matter Of Fax
Stop trekking down the hall to the fax machine--let a software program do the walking!
Buyers Guide
In Living Color
The latest color inkjet printers bring your documents to life.
Net Profits
Hit List
The first rule of Web promotion is "Get your site listed on a search engine." Here's how to do it.
Tech Smarts
Get On The Bus
The new USB standard offers a smooth ride.
Tools
Wrist Rocket
State-of-the-art tech tools.
Web Smarts
Browsing For Dollars
Searching for investment dollars, price comparisons made easy.
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