Inside the November 1998 Issue
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Fire Up!

Keep your start-up enthusiasm burning with these secrets from the motivational superstars.

A Closer Look

Is that new franchise or biz op a ground-floor opportunity--or a flash in the pan?

What's The Big Idea?

Start-up ideas are all around...once you know where to look.

Perfect Pairs

Could you start a business with your spouse? How three couples make it work.

Power Surge

Internet access is up - way up - among small-business owners. But that doesn't mean all electronic avenues are being explored.

Danger Zone

When bad things happen to good entrepreneurs: what every small-business owner needs to know about crisis management.

L. A. Confidential

Is Los Angeles mayor Richard Riordan the most business-savvy politician in the country? An exclusive interview with the man at the helm of the first 21st-century city.

Entrepreneur's Complete Guide To Software

Paralyzed by all the software choices out there? You're not alone. How to choose the software your business really needs.

Young Millionaires

They're young-they're hot-they're rich. Don't hate 'em . . . Join 'em.


Business Buzz

Wisdom Of Ages

Put another candle on the birthday cake.
Columns Article

Allied Forces

Communications experts team up to win contest.
Columns Article

To The Rescue

Help for Y2K shows up in the form of a loan bill in Congress.
Columns Article

Hall Of Fame

Celebrating entrepreneurship.
Columns Article

Hidden Treasures

Doing business in the inner city is a challenge, but the rewards are worth the effort.
Entrepreneurial Woman

Designing Woman

Dyslexia couldn't keep this award-winning entrepreneur from multimillion-dollar success.
Global Smarts

Into Africa

Doing business in Africa isn't for the faint of heart--but it could offer big rewards.

Race To Space

Ten, nine, eight . . . Who will win the $10 million contest of a lifetime?

Hidden Treasures

Doing business in the inner city is a challenge, but the rewards are worth the effort.
Travel Smarts

Practical Makes Perfect

Holiday gifts put functionality first.
Up and Coming

Making The Grade

College programs offer real-world business experience.

Trade Secrets

Mark our words: In the battle to get your product noticed, a trademark can be your best friend.
Small Talk

Take It Easy

Creature comforts, hit the books, hold a candle to this.
Beating The Odds

Cream of the Crop

When its dairy business was failing, this family went back to the drawing board
Bright Ideas

Surprise Attack

Inventors beware: Submarine patents could surface when you least expect it.
Bulletin Board

Support For Tech Firms

Resources for Entrepreneurs.
Trade Shows

Trade Shows

Mark your calendar.
Cutting Edge

Feat Of Clay

The business models you didn't learn about in school.
Family Business

One For The Books

Recording your family business history gives you credibility and clout.

Fighting Chance

When the government wants your land, prepare to fight for fair payment.
Management Smarts

Closing Arguments

The case for using lawyers' techniques in business.
Staff Smarts

Stress Case

Employees on edge? Here's how to help them relax.
Your Business

'Tis The Season

Keeping your employees productive during the holidays.
Advertising Workshop

Personal Touch

If you want to improve results from your sales letters, try some good,old-fashioned charm.
Marketing Smarts

Meal Ticket

Restaurateurs put movie tickets on the menu.
Sales Success

Expansion Team

Extend your sales reach using manufacturer's reps.
Tips and Tactics

Making Headlines

A step-by-step guide to getting your message heard.
Fund Smarts

Small Wonders

Concentrating on a few core industries has helped this little fund produce big returns.
Money Smarts

Tech Rules

Need cash? If you're a high-tech venture, try state funding.
Personal Finance

Along For The Ride

On the stock market highway, index funds put your money on cruise control.
Raising Money

Easy Access

Need money fast? For a no-fuss solution, try a government CAP loan.
Tax Talk

It's Official!

Now that the paper has settled in Congress, find out which tax code reforms made the cut.
Opportunity Article

Sweet Rewards

Giving back spells success for this candy franchise.
Opportunity Article

Slick Idea

No-risk franchising.
Opportunity Article

Fast Track

Start your engines.
Opportunity Article

Driving Force

Automotive aftermarket opportunities that will get your motor revving
Opportunity Insider

Drive-In Ambition

Sonic drive-ins face the future with a new look.
Business Bytes

Not-So-Basic Training

Are your employees not using your new tech equipment? With a little training, they'll make the most of your investment.
Business Software

Bug Off!

Protect against invaders with antivirus software.
Buyers Guide

Mighty Minis

The newest mininotebooks pack a powerful punch.
Tech Smarts

Thinking In The Box

E-commerce kits make selling online a snap.

All Things To All People

State-of-the-art tech tools.
Web Smarts

Hit The Books

LISTEN to your e-mail, brush up on business etiquette.
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