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Inside the August 2000 Issue

Features

Under The Sun

Thanks to all the news about Microsoft, a future of all-Internet technology has swamped magazines and TV lately, but for Sun Microsystems' Scott McNealy, ideas like those are nothing new.

Sweet and Low

You can start for less than $10K. Here are 10 hot businesses that won't break the bank.

Gotcha!

A comedy of errors is only funny when it happens to someone else. Enjoy these tales of start-up blunders-but don't let them happen to you.

Party Politics

Your dotcom launch party doesn't have to cost you all that hard-won venture capital. If you're gonna do it, do it right. We show you how.

Ice Cubes To Eskimos

Not possible? We've got 35 pieces of advice that will change the way you think about selling.

Damn Dotcoms!

Sick of those IPO-hungry, venture-capital-depleting, media-attracting darlings of the tech world? Moan all you want, but while you're whining, the real winners in traditional business are positioning themselves to ride the e-coattails.

Class Act!

Looks like a class? Smells like a class? Not at all, but as far as learning goes, online training does a pretty good virtual impersonation.

Columns

Bright Ideas
If it's not distinctive, it won't sell.
Bright Ideas
An inexpensive way to introduce your new product
Buzz
Forget what girls are made of--what do they buy?
Global
With big populations and wealth, South Asia does a business good.
Hot Seat
The man to call when your business's finances are more fixer-upper than fantastic
Pulse
The secret to your financial smarts might be in the way you were brought up.
Pulse
. . . because the cubicle is the current state of office space.
Pulse
Real life story from a successful entrepreneur
Pulse
Review of The Power of Focus
Secrets
How to throw a business party that has people talking for months
Sell
Need visibility for your product or service? Here are a few high-impact strategies.
Travel
Those bleeps and bloops on the laptop next to you aren't work being done.
Travel
Which wireless booking system is right for you?
Travel
Doing business in Charleston, South Carolina
Travel
Deals from Skyway Airlines and Hawthorn Suites and a review of Plane Spotter
Women
Cultural diversity is this entrepreneur's game.
Women
Woman investors are changing business.
Women
The Air Force wants you.
Women
Business pilgrimage to Africa
Beating The Odds
The Seminar Center's Eli and Elsie Marcus don't just talk the talk. Their actions--compared to their shady competitors'--speak volumes.
Bulletin Board
Nonprofits offer new twists in microinvesting.
Bulletin Board
Boards give experienced advice.
Bulletin Board
Contest could jump-start your business.
Trade Shows
Mark your calendar.
Capitol Issues
The FTC takes a second look at retailer slotting fees.
Cutting Edge
Could your company stand to be more efficient and cost-effective? We know how-and it's totally free.
Family Business
Every relative seems to want a piece of the family business pie--don't let your business be a casualty of these shareholding squables.
Family Business
Lawn firm offers free articles on legal issues surrounding family businesses.
Insurance
Increase benefits and save on health insurance with an EAP.
Insurance
Information on business malpractice insurance
Legal
Are you breaking First Amendment law when you fire that loudmouthed employee?
Management Smarts
Your first assignment: Let employees telecommute.
Management Smarts
Most-imitated labels in 2000: Channel, DKNY.and Xerox?
Management Smarts
Do you know your state's requirements for reporting new hires?
Staff Smarts
Why fill your office with job seekers based on resumes alone? Connect with prospects via the Net and see what they have to offer.
Your Business
What to do when you're the target of an anti-employer Web site
Your Business
The world's growing at Internet speed, but your local economic development agency's still watching out for you.
Your Business
Don't make raises and bonuses hidden treasure--tell your employees what to do.
Advertising Workshop
The right buzzwords can whet consumer appetite for your product.
Fast Pitch
How to woo and win your hottest prospects-referrals
Marketing Smarts
Get in on the action-for cheap-via ad auctions.
Marketing Smarts
Are you ignoring the latest buying powerhouse?
Marketing Smarts
Five ways to make headlines
Real Deal
When talks hit deadlocks, you can take stock, stop the clock or take a walk.
Sales Success
Building your own sales pyramid-one step at a time
Sales Success
This site aims to be your one-stop Internet selling tool.
Ask the Rainmaker
Don't banks frown on asking for more money?
Ask the Rainmaker
The fifth C is sometimes the most important.
Funds
Shaken up by market volatility? That wake-up call can help you hone your investment strategy.
Money Smarts
Palm Pilots now make banking hand-y. Get it?
Money Smarts
Are you a minority? Have we got some venture capital for you.
Money Smarts
The more VC, the less control. Why not take it easy?
Money Smarts
Financial and business information on more than 180 countries worldwide
Tax Talk
Bush and Gore make very different promises on the subject of tax cuts.
Biz 101
You don't need millions to get your dream off the ground.
First Steps
Tell people where to eat and how to get there.
First Steps
Protect yourself and your business with a partnership agreement.
First Steps
How to find wholesale sources
First Steps
When do you tell your current boss about your new business?
Franchise Focus
Solve the case of "The Mystery House" for buyers.
Opportunities
For this franchisee, incorporating a rental-car business into his lube-and-tune was just right.
Opportunities
Have your bouquet and eat it, too!
Opportunities
Not only wire-free--these franchisees became boss-free within their own industry.
Opportunities
It's harvest time for new lawn care franchises as program is put into practice.
Opportunities
Money Mailers wants to help--and it has the jump-start program to prove it.
Opportunities
Around the world of franchising in less than three days
Opportunity Features
Get your tape. Get your boxes. Buy some stamps. Pay a franchise fee. 'Cause one man's mail can be another man's business.
Whats Your Problem
How can I target a Web site to a low-tech audience?
Whats Your Problem
I want to make money doing what I'm passionate about.
Buyers Guide
Laser printer prices got you down? Ink your next printer deal.
Connections
That's the idea-and it could give travelers access to your business like never before.
Connections
Unimpressed by IP phones? That may be about to change.
Connections
Travel globally, and bring your cell-phone number with you.
Hot Disks
Reviews of Apps.com, a Web site with Web-based software and information on application service providers, and ZoneAlarm, a computer system monitor
Net Profits
The Internet provides worldwide access to your Web site, but are you ready to trek into foreign territory?
Net Profits
Reviews of ClickStamp Online, an Internet postage solution, and BuyByByte, a Web site that allows merchants to post items for sale for free
Tools
Toshiba's Portege 7200CT notebook computer
Tools
Shaun Jackson Design's Doggie Bags supplementary carrying case that attaches to the case for your laptop
Tools
Virtual Ink's mimio portable PC peripheral that converts ordinary whiteboards into electronic whiteboards
Tools
Dymo-Caster's LabelWriter Turbo label printer
Web
Earn a stellar ranking and watch customers come back for more.
Web
All the information you need to know on the world's key emerging markets
Web
A grammatical site for those who earned less than A's in English
Hot Biz
Start your own teen clothing and accessories business.
Innovations
Advice from an experienced toy inventor about coming up with and developing your ideas
Wise Buys
Low-priced laser printer can handle most small-office tasks.
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