Inside the August 2001 Issue
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Tall Sales

No lumberjack, big blue ox or steel-driving man here, but would you settle for a sales team that can push its numbers from $18 million to $50 million in only five years? Here's how they did it.

Some Assembly Required

You don't get the perfect salesperson by throwing together whatever's handy. Lean in close, and we'll give you a peek at the manual.

Ad Trip

Ads that follow your customers wherever they go. No, it's not a hallucination. Wireless advertising is here-but will customers buy it?


Be Your Own Boss Features

Cash Course

The millionaire club grows every year--just think of a franchise as the secret handshake that gets you in.
Be Your Own Boss Features

Deadly Sins

Sloth, greed, gluttony-we don't care what you do on your own time. But when it comes to the mortality of your start-up, you need to play by the rules.
Biz 101

Skipping School

Point/counterpoint: Will a degree make you a better entrepreneur?

Molded in Your Image

A crude prototype won't show you off in the best light. You need a cheap way to build a better one.

Need Some Cash?

Cash Plus asks that question of its potential franchisees--and charities.

Lights, Camera . . . Ad!

This entrepreneur hits it big with a small-screen franchise.

What's New

Forget textbooks--the IFA's teaching franchising online.
Smart Ideas

Send 'Em Packin'

Kids empty out their dorm rooms every year. Thanks to this guy, they have a place to keep their stuff.
Whats Your Problem

Dream Weaver

My dream job is helping other people find their dream jobs. So . . . how do I do it?
Almost Famous

Suit Up!

Sick and tired of bruised hip bones and ugly surf gear, these two surfer chicks became hip-bone-saving wet-suit designers and heroines of water-sports-loving women everywhere.

Quit While You're Ahead

Do it in Vegas to keep your winnings; do it in business to keep from burning out.
Bulletin Board

What's Going On?

The latest in upcoming events, plus grants, loans and programs

Calendar 8/01

Check out these trade shows, expos and seminars.
Editors Note

Fall in Love



Letters from our readers
Buyer Zone

Search Party

In your search for employees, the Internet is your happy hunting ground.

Files Defiled

Protection for documents worth more than the paper they're printed on

Stay-In Contract

Drawing up employment contracts can help retain key employees and protect your trade secrets-but beware of the drawbacks.
Management Buzz

Management Buzz 8/01

Buying a business to get employees, dress policies and more
Smart Moves

Turn Signals

Where to look for indications that the economy will turn around
Staff Smarts

Just Doing Their Jobs

What do you do with the employee who says "That's not my job"?
Success Coach 2001

Positively Poised

What it's all about

Away Game

To promote his board game, this entrepreneur had to hit the road.
Game Plan

Star Search

A stellar salesperson does not a stellar sales manager make. So . . . who does?
Marketing Buzz

Marketing Buzz 8/01

Visual newsletters and staying updated on customer orders
Net Sales

Good Incentive

Customers need a reason to return to your Web site. Are you giving them one?
Real Deal

Who's Talking?

Women are, and smooth negotiations depend on polished skills.
Sales Success

Comic Relief

Humor is good medicine; it could also be the best way to close a sale.

Partner Power

Want to strengthen your marketing muscle and save money? Team up.
Ask the Rainmaker

Can't Go With the Flow?

Simple solutions for winning the cash-flow battle
Case Study

Supersize It

Not all big corporations are out to get you-some want to help.
Dollar Signs

Who's Looking Good Now?

After the dotcom crash, low-tech businesses may see a funding surge.

Betting on the Bear

Take advantage of slumping stock prices.
Money Buzz

Money Buzz 8/01

The Voluntary Employees' Beneficiary Association trust and the outlook for Silicon Valley banks.
Raising Money

Out on a Limb

Finding capital in today's battered market means taking risks.
Tax Talk

What's in It for Me?

Read the fine print: Tax bill will benefit entrepreneurs, too.
Biz Travel

Carrying Cash

Your money's no good here--now how do you trade it in?
Brand Aid

Sushi Surprise

For true marketing inspiration, head for your product's home turf.
Capitol Issues

After the Bell

Will Congress land a big blow for fair competition?

Run! It's the Internet!

Global consumers may be too scared to buy from your site.
Hot Seat

An Expert Opinion

Think you know something? Prove it to the world as a frequently quoted expert.
It Figures

It Figures 8/01

What Americans think of the dotcom bust, workplace violence and more
Smarts Features

No Turning Back

The dotcoms may be dying off, but their corporate culture is here to stay.
Smarts Features

Out of the Hole?

Some people do get all the breaks, but that's no way to run your stock options.
Smarts Features

Take Me to Your Leader

New Senate committee head says he'll look at big issues in a small-business light.
Smarts Features

Made (Up) Men

You can give a man makeup, but how will he choose the right purse to carry it in?
Smarts Features

Planning a Stag Party?

Hold off on the keg. Experts are still debating whether stagflation will show up.
Smarts Features

Let's Do . . . Tea?

Make like a tea, and leaf the business dinner behind for a relaxing midday beverage.

Jim Lesser

31, founder of JDL Management in Philadelphia, maker of three of the top 10 arcade games in the world

Take a Sip

There's no chug-a-lug-lug when these cars hit the pump.

Pool Party

Women's money and women's businesses coming together for the good of all women
Buyers Guide


Bring your images to life with a flatbed scanner.
Cool Clicks

Cool Clicks 8/01

Take a look at these sites for restaurateurs.
Digital Edge

Safe House

Online data storage ain't free anymore, but your company still needs it.

Gear 8/01

Check out these hot products: a faster notebook computer and a cordless mouse.
Hot Disks

Hot Disks 8/01

Backing up made easy, new ways to store files on your PC and more
Net Profits

Fair Trade

The digital age brings the good ol' days of bartering to B2B transactions.
Net Profits

Wise Buys

How to market your Web site
Tech Buzz

Tech Buzz 08/01

Online auction fraud, next-generation managed desktops and more

Have Palm, Will Travel

eWallet makes filling out forms so passé.

Ink Different

Keyboards beware! The wireless pen is here.
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