Inside the December 2001 Issue
Features
Sweat Rewards
We've got the hots for you: Hot businesses, hot opportunities, hot markets, hot trends. Grab a cold drink, because 2002 is gonna be a scorcher.
Attention, Shoppers!
Paco Underhill knows what they look at, what they buy and why, so get ready to put a huge dent in the concept of customers' free will.
Can You Learn to Start a Business?
In a word, yes. But if you're at all serious about entrepreneurship, you'll learn there's much more to start-up than classrooms and homework.
Columns
Be Your Own Boss Features
"Sorry, what did you say your name was again?" That's the one question you don't want people asking about your business.
Biz 101
If you're looking for great advice on starting a business, ask those who've "been there, done that."
Innovations
One is never enough: Is another successful product just what your company needs to grow?
Opportunities
While she was off in Chicago, Green Bay grew up--and became the perfect spot for her business.
Opportunities
A title like that might not make for a very exciting TV show, but it's this ex-lawyer's life story.
Smart Ideas
Two Georgia entrepreneurs prove that southern gentlemen-and their cars-clean up real nice.
Whats Your Problem
You've got a product but no customers yet? That's where sales reps come in.
Almost Famous
With a vision of bringing Asian street food to the American public, this former restaurant manager may have hit on the next big thing.
Legal
Think you can learn about good Web design by stealing ideas from other people's sites? Copyright law would have to disagree.
Management Buzz
The allure of seasoned executives and time-sensitive relaxation tips
Smart Moves
More companies comply with ISO than ever before-not necessarily because they want to. What will pleasing your clients cost your business?
Staff Smarts
Should you choose to pay your employees a "living wage" today? Tomorrow, the decision may not be yours to make.
Success Coach 2001
Nature's calling, and it has a lot of good thoughts on building your business.
Marketing Buzz
Proving your company's longevity, discounted magazine ads and inexpensive rich media e-mail marketing
Sales Force
Your reps not selling like they used to? Don't worry-they can be rehabilitated.
Sales Success
Four simple ways to make your meeting with that new customer a success.
Dollar Signs
When it comes to untapped entrepreneurial potential, the city's where it's at.
Money Buzz
SBA-administered New Markets Venture Capital Program underway, relief for companies with reservist employees called into active duty, and more
Raising Money
If your search for venture capital feels like it's getting out of hand, maybe you don't need their money after all.
Hot Seat
You can get one, too, if you just learn to brainstorm a little more like Doug Hall.
It Figures
An increase in online ad spending, employee job satisfaction, office betting pools and more
Smarts Features
Time for entrepreneurs to cash in their most valued commodity: Spirit
Smarts Features
Forget Honda, Fujitsu and Sony--take your next big cue from Tokyo's teenage girls.
Smarts Features
How many piggy banks do you have to break to make a $300 billion kids' market?
Smarts Features
Position your business to sell teenagers what they'll just die if they can't have.
Smarts Features
The opportunities in Central and South American culture will make your mouth water.
Smarts Features
Is the senior market coming of age in 2002? It is . . . if you know how to reach it.
Women
Wait and see what Bush does for women entrepreneurs. And wait . . . and wait . . .
Buyers Guide
With a digital camera, there's no more standing around scanning photos. The downside? No more exciting drives to the fotomat.
Digital Edge
New products prove Bluetooth wasn't a figment of the tech industry's imagination.
Hot Disks
Enhance your networking capabilities with Windows XP, plus scheduling software
Net Profits
Even with recent events, your e-tailing site can do well this season.
Magazine Resources
