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Inside the October 2004 Issue


Go for the Gold

Maybe you've planned it since day one, or maybe you've taken years to decide. Now that the time has come to sell your business, find out what you can do to make sure you can come out on top.

Curtain Call

You've laughed, you've cried, you've moved on after selling your business. Or have you? If you're wondering what's next, take a look at what these entrepreneurs are doing now--and get read for your own encore performance.

A World of Difference

For these entrepreneurs, social responsibility isn't just part of their PR campaigns--it's the essence of their businesses. And they're changing the world for the better, one community at a time.

Best Practices

Entrepreneurship may not be a part of the curriculum at professional schools, but today, doctors, lawyers and other professionals are learning to think like entrepreneurs--and build better businesses in the process.


Be Your Own Boss Features
With 300-plus franchises you can buy for less than $50,000, you can satisfy your craving for a big-name franchise without spending all your dough.
Be Your Own Boss Features
You've got a million-dollar idea; now all you need is a strategy to make it marketable. These inventors brought their ideas to life--and hit it big. Find out how they made it happen.
Biz 101
When customers ask for more, change your business focus without losing it.
Biz 101
Have a feeling that marketing to dads is a smart move? You're right on the money.
Biz 101
Our "Biz 101" tech makeover winner launches her new Web site.
Biz 101
Starting a business with someone you met online? It's not as scary--or as unusual--as you think.
Biz 101
Resources for high-tech entrepreneurs
How do you sell buyers on an invention that creates a new product category?
Super bowl sundae
A belief in the power of batteries charged this couple up for franchise ownership.
Hard work is a key ingredient for the owners of four Togo's stores.
Smart Ideas
Wedding insurance, massage chairs and more
Success Coach
Don't dismiss naysayers--ask for advice, and turn it into a tool for success.
Whats Your Problem
Will a new neighborhood be a good market for your business?
Almost Famous
Some would-be grooms need a little direction in finding the perfect diamond. Here come the guides.
Editors Note
Letters from our readers
Web sites, organizations, events and more to grow your business
Lawyers have more to offer than just legal advice--they can also bring important skills to your staff.
Management Buzz
Business plans and game plans, define your brand and more
Real Deal
How to deal with difficult opponents
Smart Moves
Have you been putting off tech spending? Now's the time to get high-tech equipment at low prices.
Staff Smarts
You've invested a lot in training your employees, so see if you're getting what you paid for.
A+ Ads
No ifs, ands or buts: playful visuals, paired with copy promoting your selling points, add up to a standout advertisement.
Ask the Expert
Tips to get male shoppers spending in your store
Marketing Buzz
Marketing law basics, banning pop-up ads and more
Net Sales
Is pay-for-performance online marketing right for your business?
Retail Register
Creative ways to profit from Halloween
Sales Force
Need a sales trainer to whip your staff into shape? Here's how to find a winning coach.
Sales Success
If you rely solely on the phone and e-mail to build business relationships, you're missing the boat. Learn why "face time" is critical to your success.
New college grads spend more than $40 billion a year getting equipped for adult life. Here's how to grab your share.
Dollar Signs
VC firms are becoming more diverse--but does that mean more funding for minority-owned businesses?
A good blend scales down this fund's risk.
Document incidents now, and avoid lawsuits later.
Money Buzz
The state of family funds, Check 21 and more
Personal Finance
Get a hold on high inflation rates with treasury inflation-protected securities.
Raising Money
Before you buy that business you're craving, consider seller financing to sweeten the deal.
Tax Talk
Tax records weighing you down? Switch to electronic storage.
Biz Travel
Try these money-saving tricks for last-minute travel plans.
Spot the "disruptive innovations" that can make or break your business success.
Capitol Issues
It's back to square one for the SBA and its small-business size standards.
It Figures
Living arrangements, overseas outsourcing and more
How can government ease the regulatory burdens that are crushing entrepreneurs?
Smarts Features
Take it from those who've done it--going public will change your business.
Smarts Features
The Big Apple's wireless backup project aims to keep the city online, no matter what.
Smarts Features
Ex-Apprentices find life after "The Donald" is all business.
Smarts Features
Angel investors are flocking together to your advantage.
Smarts Features
What cities are rising fast on the high-tech horizon? We take a look at some best bets.
Smarts Features
U.S. entrepreneurs are serving others in Iraq--and making a living in the process.
Smarts Features
Retail alert: Keep an eye on new RFID privacy legislation.
Smarts Features
New laws tell you who gets overtime--and who doesn't.
Smarts Features
High-carb food sellers strike back with a new strategy in the low-carb wars.
Cindy Kauanui, 46, founder of Jet Set Management in La Jolla, California
Tech Toy
Get your local programming wherever you travel
These powerful trucks help keep your business going.
Do women have a tougher time delegating tasks?
Buyers Guide
Time for a monitor upgrade? Consider the benefits of going with a flat-panel display.
Is a VoIP telephone system in your company's future? Here's how to find out--without breaking the bank.
Digital Edge
While you still can, that is. Global positioning systems could make lost productivity a thing of the past.
Hot Disks
Microsoft for Mac, no-download publishing graphics and more
Net Profits
It's never too early to get prepared for the holiday shopping season. Learn what you need to do today.
Tech Buzz
Handheld scanners, pirated software and more
Smartphones are the brainier mobile choice.
SMS technology could bring mobile commerce within your reach.
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