Inside the Fall 2003 Issue
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Step by Step

From advertising to zeroing in on your first customers, our A-to-Z list of essential startup steps includes everything you need to do to get your business off the ground.

Truth & Consequences

Don't waste your time looking for money in all the wrong places. Here's the truth about startup financing.

Late Bloomer

If you're just now realizing you're an entrepreneur at heart, not to worry. Here's why starting a business after 40 could be the best thing that ever happened to you.

Small Talk

Feeling overwhelmed by the idea of starting your own business? Then starting with a microenterprise could be the answer for you.

Playing It Right

As an entrepreneur, taking risks is part of your nature. But when it comes to franchise research, it doesn't pay to gamble. Keep these points in mind before choosing a franchise.

What's Cooking?

You could be, if you're thinking about opening your own restaurant. But before you put on your apron and pull out your spatula, follow our 4 steps to getting started.

Ready, Set . . .

Want to own your own business? Here are more than 1,500 ways to get started.


Back Page

The Power of One

Times are uncertain, but what else is new? It's up to you to dispel the doubt that's stopping you from starting a business.
Biz 101

Food for Thought

One entrepreneur gets a fresh start with a bright (and healthy) idea.
Biz 101

In Your Place

How to tell if your start-up idea is based on a niche, a trend or just a fad that will fizzle
Biz 101

Friends in Need

Now you can find start-up support without ever leaving your computer.
House Calls

Do It Yourself

You may have to wear many hats as a homebased entrepreneur, but they don't have to weigh you down.
House Calls

Plan of Attack

Is a business plan really necessary for a homebased business?

All Systems Go

Here's how to get sales of your new product off the ground, using the Internet as your launching pad.

The Burning Questions

Before deciding on a kiosk, be sure you've answered three essential questions.

What's the Story?

A mom's quest to preserve her daughter's childhood memories turns into an entrepreneurial adventure.

Smooth Moves

This franchisee got his big break when an opportunity showed up on his doorstep.

I Spy Something Dyed . . .

Two sisters went undercover to investigate a possible franchise--and liked what they saw.

Dramatic Improvement

All the world's a stage for one entrepreneur and the kids who take her acting classes.
Power Tools

By Design

Getting your new office off the ground? Plan for success with these essentials.
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