Entrepreneur: Latest from John Draper http://www.entrepreneur.com The latest small business tips and advice from Entrepreneur.com. en-us Copyright 2014 Entrepreneur.com Inc., All rights reserved. Entrepreneur.com webmaster@entrepreneur.com (webmaster) 5 Business Mon, 01 Aug 2005 00:00:00 GMT Shock Value Can a controversial ad get customers to notice your great offer? It worked for this company. Mon, 01 Aug 2005 00:00:00 GMT http://www.entrepreneur.com/article/78920 http://www.entrepreneur.com/article/78920