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Dent Doctor

Paint-free dent repair & auto appearance services

Background

Founded: 1986 Franchising since: 1990
Thomas Harris founded Dent Doctor in Little Rock, Arkansas, in 1986. This mobile and shop-based franchise provides paint-free dent repair to consumers, fleet companies and body shops.

Dent Doctor, which began franchising in 1990, reported repairing over 350,000 vehicles in its first 14 years in business.

11301 W. Markham
Little Rock, Arkansas 72211
Phone:
(501)224-0500


Franchisor is a privately-held company with 6 employee(s); 3 employee(s) in franchise department.

Franchise Growth
Year U.S. Franchises Canadian Franchises Foreign Franchises Company Owned
2009 21 1 1 3
2008 25 1 0 3
2007 27 1 1 3
2006 27 1 1 3
2005 26 1 1 3

Where Seeking Franchisees
In the U.S. Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, Nebraska, North carolina, North dakota, New hampshire, New jersey, New mexico, Nevada, New york, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode island, South carolina, South dakota, Tennessee, Texas, Utah, Virginia, Vermont, Washington, Wisconsin, West virginia, Wyoming
Worldwide

Exclusive territories available.
Territory size: Defined by city or county

Special Programs
Dent Doctor donates free repairs to organizations such as the YWCA.

Costs and Fees

Total investment: $56K-134.7K
Franchise fee: $13.9K/23.9K
Ongoing royalty fee: 6%
Term of agreement: 10 years, renewable


Type of Financing Available
In-House Third Party
Franchise Fee No Yes
Startup Costs No Yes
Equipment No Yes
Inventory No No
Accounts Receivable No No
Payroll No No

Third-party financing source(s): Franchise Finance (Little Rock, AR)

Qualifications
Net worth requirement: $75K
Cash liquidity requirement: $20K
Business Experience:
  • General business experience
  • No automotive experience required

Operations
  • 5% of all franchisees own more than one unit
  • Number of employees needed to run franchised unit: 3
  • Absentee ownership of franchise is allowed. (95% of current franchisees are owner/operators)

Training and Support

Training
  • Available at headquarters: 4 weeks
  • At franchisee's location: 4 weeks
  • Ongoing training at franchisee's option

Ongoing Support
  • Newsletter
  • Meetings
  • Toll-free phone line
  • Grand opening
  • Internet
  • Security/safety procedures
  • Field operations/evaluations
  • Purchasing cooperatives

Marketing Support
  • Co-op advertising
  • Ad slicks
  • Regional advertising

Other marketing support
  • Local advertising plan

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