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Enviro Masters Lawn Care

At a Glance

Products & Services: Organic lawn care

Number of Locations:

Total Investment: $44K

Founded: 1987

Began Franchising: 1991

About Enviro Masters Lawn Care

Martin Fielding started Enviro Masters in Caledon East, Ontario, in 1987. The company provides environmentally friendly lawn care for homeowners throughout Canada. Using their specifically designed program of organics, Enviro Masters franchisees offer their customers an alternative to traditional lawn care practices.

Startup Costs, Ongoing Fees and Financing

Total Investment: $44,000
Franchise Fee: $30,000 - $40,000
Ongoing Royalty Fee: 5%
Term of Franchise Agreement: 10 years, renewable
Financial Requirements
Net Worth: $40,000
Liquid Cash Available: $25,000
Operations
Franchise can be run from home. 30% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 2 - 4. Absentee ownership of franchise is NOT allowed. (70% of current franchisees are owner/operators).

How This Franchise Supports Franchisees

Training: Available at headquarters: Varies. At franchisee's location: 2-5 days. At existing locations : Ongoing.
Ongoing Support: Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives,
Marketing Support: Co-op advertising, Ad slicks, National media, Regional advertising,

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