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Gold's Gym

2014 Franchise 500
#210
At a Glance

Products & Services: Gym and fitness center

Number of Locations: 660

Total Investment: $1M - $3.96M

Founded: 1965

Began Franchising: 1980

About Gold's Gym

Bodybuilders training outside on Muscle Beach were the first customers for the original Gold's Gym when it opened in Venice, California, in 1965. Arnold Schwarznegger's movie "Pumping Iron" focused on Gold's Gym, propelling it into the spotlight in 1975. Gold's Gym has been franchising since 1980. In addition to running the health club facilities, franchisees sell Gold's Gym licensed apparel through their Pro Shops.

Franchise Units

Year U.S. Canadian International Company Owned
2013 331 15 213 101
2012 364 23 217 83
2011 403 24 201 62
2010 452 24 179 63
Where Seeking Franchisees: Franchisor is seeking new franchise units worldwide.
Direct Capital

Startup Costs, Ongoing Fees and Financing

Total Investment: $1,033,000 - $3,957,000
Franchise Fee: $40,000
Ongoing Royalty Fee: 3%
Term of Franchise Agreement: 10 years, renewable
Veteran Incentives: 20% off franchise fee
Financial Requirements
Net Worth: $1,000,000
Liquid Cash Available: $400,000
Operations
30% of all franchisees own more than one unit. Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators).
Direct Capital
Financing Type In-House Third Party
Franchise Fee
Startup Costs
Equipment
Inventory
Accounts Receivable
Payroll

How This Franchise Supports Franchisees

Training: Available at headquarters: 1 week. Advanced training & staffing training : 1 week.
Ongoing Support: Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations, Purchasing cooperatives
Marketing Support: Co-op advertising, Regional advertising,
Other marketing support: Marketing campaign & vendor program

Franchise Ranking History

Franchise 500®: #210 (2014), #192 (2013), #192 (2012), #72 (2011), #109 (2010),
America's Top Global: #65 (2013), #150 (2012), #62 (2011), #89 (2010),

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