#60
At a Glance
Products & Services: Nonmedical senior-care services
Number of Locations: 990
Total Investment: $100K - 115K
Founded: 1994
Began Franchising: 1995
About Home Instead Senior Care
Home Instead Senior Care was founded in 1994 by Paul and Lori Hogan. Based in Omaha, Nebraska, it provides part-time, full-time and live-in nonmedical service for the elderly who can manage their physical needs but require assistance, supervision, light housework and companionship to remain in their homes. Home Instead Senior Care has locations in the United States, Canada and Western Europe, and offers international master franchise opportunities.
Franchise Units
| Year | U.S. | Canadian | International | Company Owned |
| 2013 | 613 | 31 | 344 | 2 |
| 2012 | 607 | 29 | 336 | 1 |
| 2011 | 600 | 24 | 262 | 1 |
| 2010 | 597 | 28 | 285 | 1 |
| 2009 | 572 | 21 | 252 | 1 |
Where Seeking Franchisees: Franchisor is seeking new franchise units worldwide.
Startup Costs, Ongoing Fees and Financing
Total Investment: $100,000 - $115,000
Franchise Fee: $44,000
Ongoing Royalty Fee: 5%
Term of Franchise Agreement: 10 years, renewable
Franchise Fee: $44,000
Ongoing Royalty Fee: 5%
Term of Franchise Agreement: 10 years, renewable
Financial Requirements
Liquid Cash Available: $44,000
Operations
Number of employees needed to run franchised unit: 9 - 12. Absentee ownership of franchise is NOT allowed. (98% of current franchisees are owner/operators).| Financing Type | In-House | Third Party |
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How This Franchise Supports Franchisees
Training: Available at headquarters: 1 week. Online training, 5 weeks; webinars, on-site visits
Ongoing Support: Newsletter, Meetings, Toll-free phone line, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives
Marketing Support: Ad slicks, National media, Regional advertising,
Other marketing support: National lead development services; PR
Franchise Ranking History
Low-Cost: #22 (2009),