Orangetheory Fitness

2015 Franchise 500
At a Glance

Products & Services: Group personal training

Number of Locations: 260

Total Investment: $437.6K - $772.1K

Founded: 2010

Began Franchising: 2010

About Orangetheory Fitness

Orangetheory Fitness studios offer trainer-led group workout sessions, which are broken into intervals of cardiovascular and strength training. Equipment used in the classes includes treadmills, rowing machines and free weights. Each participant also wears a heart-rate monitor, and their heart rate is displayed on screens during the workout. The company has been franchising since 2010.

Franchise Units

Year U.S. Canadian International Company Owned
2015 239 16 5 0
2014 100 7 1 4
2013 34 1 0 3
2012 28 1 0 3
2011 12 0 0 1
Where Seeking Franchisees: Franchisor is seeking new franchise units in the U.S.,Asia, Australia/New Zealand, Canada, Central America, Eastern Europe, Middle East, Mexico, South America, Western Europe.

Startup Costs, Ongoing Fees and Financing

Total Investment: $437,600 - $772,100
Franchise Fee: $39,500
Ongoing Royalty Fee: 7%
Term of Franchise Agreement: 10 years, renewable
Financial Requirements
Net Worth: $500,000
Liquid Cash Available: $150,000
40% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 8 - 11. Absentee ownership of franchise is NOT allowed..
Financing Type In-House Third Party
Franchise Fee
Startup Costs
Accounts Receivable

How This Franchise Supports Franchisees

Training: Available at headquarters: 3-5 days. At franchisee's location: 3-5 days. E-learning : ongoing.
Ongoing Support: Newsletter, Meetings, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Lease Negotiation
Marketing Support: Co-op advertising, Ad slicks, Regional advertising,

Franchise Ranking History

Franchise 500®: #462 (2015), #403 (2014),
Fastest-Growing: #40 (2015),
Top New: #19 (2015), #38 (2014),

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