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Planet Fitness

2012 Franchise 500
#76
At a Glance

Products & Services: Fitness club

Number of Locations: 434

Total Investment: $673.1K - 1.66M

Founded: 1992

Began Franchising: 2003

Private Owned

Franchise Units

Year U.S. Canadian International Company Owned
2011 416 0 0 18
2010 336 0 0 17
2009 267 0 0 11
2008 209 0 0 13
Where Seeking Franchisees: Franchisor is seeking new franchise units in the following states:
Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, Midwest, Nebraska, North Carolina, North Dakota, New Hampshire, New Jersey, New Mexico, Nevada, New York, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South, South Carolina, South Dakota, Southeast, Southwest, Tennessee, Texas, Utah, Virginia, Vermont, West, Washington, Wisconsin, West Virginia, Wyoming.
Franchisor is seeking new units in Canada.

Startup Costs, Ongoing Fees and Financing

Total Investment: $673,100 - $1,658,000
Franchise Fee: $10,000
Ongoing Royalty Fee: 5%
Term of Franchise Agreement: 10 years, renewable
Financial Requirements
Net Worth: $1,300,000
Liquid Cash Available: $400,000
Operations
40% of all franchisees own more than one unit. Absentee ownership of franchise is NOT allowed. (70% of current franchisees are owner/operators).

How This Franchise Supports Franchisees

Training: Available at headquarters: 2 weeks. At franchisee's location: as needed.
Ongoing Support: Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives,
Marketing Support: Co-op advertising, Ad slicks, Regional advertising,

Franchise Ranking History

Franchise 500®: #76 (2012), #81 (2011), #157 (2010), #116 (2009),
Fastest-Growing: #21 (2012), #34 (2011), #41 (2010), #47 (2009),
America's Top Global: #68 (2012), #68 (2011),

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