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Wireless Zone

2014 Franchise 500
#214
At a Glance

Products & Services: Wireless communications store

Number of Locations: 386

Total Investment: $102.3K - $416.5K

Founded: 1988

Began Franchising: 1989

About Wireless Zone

Wireless Zone's history goes back to 1988, when Russ Weldon started The Car Phone Store in Wethersfield, Connecticut. Franchising began just a year later. By 1999, the stores' offerings had expanded beyond cell phones to include GPS navigation, wireless accessories, wireless data devices and pre-paid cellular services, and the company's name was changed to Wireless Zone.

Franchise Units

Year U.S. Canadian International Company Owned
2014 362 0 0 24
2013 379 0 0 28
2012 394 0 0 20
2011 418 0 0 21
2010 399 0 0 4
Where Seeking Franchisees: Franchisor is seeking new franchise units in the following states:
Alabama, Arkansas, Connecticut, Delaware, Florida, Iowa, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, Mississippi, Midwest, Nebraska, Northeast, New Hampshire, New Jersey, New York, Ohio, Oklahoma, Pennsylvania, Rhode Island, South, Southeast, Texas, Virginia, Vermont, Wisconsin.
Direct Capital

Startup Costs, Ongoing Fees and Financing

Total Investment: $102,250 - $416,500
Franchise Fee: $1,000 - $30,000
Ongoing Royalty Fee: Varies
Term of Franchise Agreement: 7 years, renewable
Veteran Incentives: 50% off $20K-$30K franchise fee/transfer fee
Financial Requirements
Liquid Cash Available: $175,000
Operations
25% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 4. Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators).
Direct Capital
Financing Type In-House Third Party
Franchise Fee
Startup Costs
Equipment
Inventory
Accounts Receivable
Payroll

How This Franchise Supports Franchisees

Training: Available at headquarters: 2 weeks. At franchisee's location: up to 5 days. At field training store : 1 week.
Ongoing Support: Newsletter, Meetings, Grand opening, Internet, Field operations/evaluations
Marketing Support: Co-op advertising, Ad slicks, Regional advertising,
Other marketing support: PR

Franchise Ranking History

Franchise 500®: #214 (2014), #148 (2013), #95 (2012), #79 (2011), #144 (2010),
Fastest-Growing: #101 (2012), #35 (2011), #53 (2010),