Coldwell Banker Real Estate LLC

At a Glance

Products & Services: Real estate

Number of Locations: 3,446

Total Investment: $52.5K - $493.6K

Founded: 1906

Began Franchising: 1982

About Coldwell Banker Real Estate LLC

In the wake of the 1906 San Francisco earthquake, Colbert Coldwell saw how many real estate agents took advantage of victims and decided there was a need for knowledgeable, reliable agents. That same year, he founded his company and in 1914 was joined by Benjamin Arthur Banker, who became a full partner. Today, Coldwell Banker agents handle residential, luxury, resort and commercial real estate sales.

Franchise Units

Year U.S. Canadian International Company Owned
2010 2,091 256 431 668
Where Seeking Franchisees: Franchisor is seeking new units internationally.
Direct Capital

Startup Costs, Ongoing Fees and Financing

Total Investment: $52,470 - $493,550
Franchise Fee: $250,000 - $25,000
Ongoing Royalty Fee: 6%
Term of Franchise Agreement: 10 years, renewable
Financial Requirements
Net Worth: $150,000
Operations
27% of all franchisees own more than one unit. Absentee ownership of franchise is NOT allowed..
Direct Capital
Financing Type In-House Third Party
Franchise Fee
Startup Costs
Equipment
Inventory
Accounts Receivable
Payroll

How This Franchise Supports Franchisees

Training: Available at headquarters: 4 days. At franchisee's location: 1-2 days. Ongoing training at other locations & via the Internet
Ongoing Support: Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Field operations/evaluations
Marketing Support: Ad slicks, National media, Regional advertising,
Other marketing support: Internet site

Franchise Ranking History

Franchise 500®: #90 (2011),
Fastest-Growing: #14 (2011),