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Entrepreneur: Start & Grow Your Business

Gymboree Play & Music

Parent/child play & learning program

Background

Founded: 1976 Franchising since: 1978

San Francisco mother Joan Barnes created the Gymboree Play and Music Program in 1976 when she couldn't find a safe place for new parents and children to play and exercise together. There are now locations across the United States and throughout the world.

Gymboree Play and Music centers offer different classes each week for children ranging from newborn through 4 years old. Classes are designed to stimulate the senses and encourage children's development.


500 Howard
San Francisco, California 94105
Phone:
(415)278-7925

Franchisee Association
International Gymboree Franchise Association

Franchisor is a publicly-held company with 320 employee(s); 20 employee(s) in franchise department.

Franchise Growth
Year U.S. Franchises Canadian Franchises Foreign Franchises Company Owned
2009 244 16 319 7
2008 262 16 319 3
2007 285 19 239 3
2006 284 17 222 3
2005 311 19 182 5

Where Seeking Franchisees
In the U.S. Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, Nebraska, North carolina, North dakota, New hampshire, New jersey, New mexico, Nevada, New york, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode island, South carolina, South dakota, Tennessee, Texas, Utah, Virginia, Vermont, Washington, Wisconsin, West virginia, Wyoming
Worldwide

Exclusive territories available.
Territory size: 100,000 minimum population

Special Programs
Gymboree offers incentive programs for the most product sold and the highest revenue increase. It is also involved with the March of Dimes.

Costs and Fees

Total investment: $78.6K-267K
Franchise fee: $25K/45K
Ongoing royalty fee: 6%
Term of agreement: 10 years, renewable


Type of Financing Available
In-House Third Party
Franchise Fee No No
Startup Costs No Yes
Equipment No Yes
Inventory No No
Accounts Receivable No No
Payroll No No

Qualifications
Net worth requirement: $250K
Cash liquidity requirement: $70K
Business Experience:
  • General business experience

Operations
  • 44% of all franchisees own more than one unit
  • Number of employees needed to run franchised unit: 3 - 4
  • Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

Training and Support

Training
  • Available at headquarters: 8 days
  • At regional location : 2 days biannually

Ongoing Support
  • Newsletter
  • Meetings
  • Toll-free phone line
  • Grand opening
  • Internet
  • Field operations/evaluations
  • Purchasing cooperatives

Marketing Support
  • Co-op advertising
  • Ad slicks
  • National media
  • Regional advertising

Rankings

Franchise 500® rank:
#211 (2009); #262 (2008); #175 (2007); #251 (2006); #243 (2005);

America's Top Global Franchises:
#162 (2009); #92 (2008); #91 (2007); #93 (2006); #82 (2005);