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Entrepreneur: Start & Grow Your Business

The Mad Science Group

Science activities for children

Background

Founded: 1985 Franchising since: 1995
As children, brothers Ariel and Ron Shlien loved to create crazy science experiments. As adults, they realized that kids like fun, cool science. So in 1985 they started Mad Science by hosting "edu-taining" birthday parties featuring scienctific demonstrations.

Franchising began in 1995, with initial franchises in Florida and Toronto, and now has franchises worldwide offering educational demonstrations to preschools, in-class and afterschool programs, community centers and scout programs. The company also provides entertainment for birthday parties, special events, camps and more.

8360 Bougainville St., #201
Montreal, Quebec H4P 2G1
Phone:
(800)586-5231


Franchisor is a privately-held company with 30 employee(s); 3 employee(s) in franchise department.

Franchise Growth
Year U.S. Franchises Canadian Franchises Foreign Franchises Company Owned
2009 125 19 33 0
2008 126 19 38 0
2007 140 25 32 0
2006 139 24 24 0
2005 130 25 22 0

Where Seeking Franchisees
In the U.S. Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, Nebraska, North carolina, North dakota, New hampshire, New jersey, New mexico, Nevada, New york, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode island, South carolina, South dakota, Tennessee, Texas, Utah, Virginia, Vermont, Washington, Wisconsin, West virginia, Wyoming
Worldwide

Exclusive territories available.
Territory size: 100-120 schools grades K-6 within 1-1.5 hour driving distance

Costs and Fees

Total investment: $44.4K-80.2K
Franchise fee: $10K-23.5K
Ongoing royalty fee: 8%
Term of agreement: 25 years, renewable


Type of Financing Available
In-House Third Party
Franchise Fee No Yes
Startup Costs No Yes
Equipment No Yes
Inventory No No
Accounts Receivable No No
Payroll No No

Third-party financing source(s): the SBA, AT&T Capital

Qualifications
Net worth requirement: $50K
Cash liquidity requirement: $23.5K
Business Experience:
  • Industry experience
  • General business experience
  • Marketing skills

Operations
  • Franchise can be run from home
  • 5% of all franchisees own more than one unit
  • Number of employees needed to run franchised unit: 3 - 30
  • Absentee ownership of franchise is NOT allowed. (95% of current franchisees are owner/operators)

Training and Support

Training
  • Available at headquarters: 5 days
  • At franchisee's location: 5 days

Ongoing Support
  • Newsletter
  • Meetings
  • Toll-free phone line
  • Internet
  • Security/safety procedures
  • Field operations/evaluations

Marketing Support
  • Co-op advertising
  • Regional advertising

Rankings

Franchise 500® rank:
#281 (2008); #272 (2007); #206 (2006); #230 (2005);

Ranked #1 in category in:
2007; 2006;

Low-Cost Franchises:
#61 (2008); #69 (2007); #47 (2006); #60 (2005);

Top Home Based Franchises:
#74 (2008); #74 (2007); #55 (2006); #62 (2005);

America's Top Global Franchises:
#181 (2008); #176 (2007); #172 (2006); #148 (2005);