Pepe's Mexican Restaurants

At a Glance

Products & Services: Mexican restaurant

Number of Locations: 48

Total Investment: $207K - $652K

Founded: 1967

Began Franchising: 1967

About Pepe's Mexican Restaurants

Pepe's concept began in 1954 as a taqueria in Chicago. Pepe's Incorporated has been franchising Pepe's Mexican Restaurants since 1967. Pepe's prepares and serves a full menu of Mexican food items for dining-in or carryout. It also operates a 57,000 square foot U.S. commissary where it produces food products for its franchised restaurants and its branded product program. The branded product program sells food products to schools, factories, and office cafeterias, as well as the U.S. Military for use at military bases in the United States and abroad.

Franchise Units

Year U.S. Canadian International Company Owned
2014 48 0 0 0
2013 47 0 0 0
2012 46 0 0 0
2011 51 0 0 0
2010 50 0 0 0
Where Seeking Franchisees: Franchisor is seeking new franchise units in the following states:
Illinois, Indiana, Midwest.
Direct Capital

Startup Costs, Ongoing Fees and Financing

Total Investment: $207,000 - $652,000
Franchise Fee: $10,000 - $15,000
Ongoing Royalty Fee: 4%
Term of Franchise Agreement: 20 years, renewable

How This Franchise Supports Franchisees

Training: Available at headquarters: 2 weeks. At franchisee's location: 2 weeks.
Ongoing Support: Newsletter, Meetings, Grand opening, Field operations/evaluations, Purchasing cooperatives, Lease Negotiation
Marketing Support: Co-op advertising, Ad slicks, National media, Regional advertising,

Franchise Ranking History

Franchise 500®: #450 (2011),