Planet Beach Franchising Corporation

At a Glance

Products & Services: Spray tanning, spa services

Number of Locations: 176

Total Investment: $177.2K - $351.1K

Founded: 1995

Began Franchising: 1996

About Planet Beach Franchising Corporation

In 1995, Steve Smith decided to open his first tanning salon in New Orleans. He began franchising in 1996, and over the next several years, Planet Beach expanded to hundreds of locations worldwide. In 2004, Smith decided to re-position the Planet Beach brand from tanning salon to contempo spa, a hybrid of the spa and UV industries. Services include massages, LED facials, hydration therapy, dry heat saunas, teeth whitening, weight management systems, spray tanning, UV therapy and more.

Franchise Units

Year U.S. Canadian International Company Owned
2015 156 14 5 1
2014 189 21 5 0
2013 202 21 5 0
2012 226 22 4 0
2011 267 17 8 0
Where Seeking Franchisees: Franchisor is seeking new franchise units worldwide.

Startup Costs, Ongoing Fees and Financing

Total Investment: $177,162 - $351,096
Franchise Fee: $39,950
Ongoing Royalty Fee: 6%
Term of Franchise Agreement: 20 years, renewable
Veteran Incentives: $2,500 off franchise fee
Financial Requirements
Net Worth: $300,000
Liquid Cash Available: $65,000
25% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 4. Absentee ownership of franchise is allowed. (75% of current franchisees are owner/operators).
Financing Type In-House Third Party
Franchise Fee
Startup Costs
Accounts Receivable

How This Franchise Supports Franchisees

Training: Available at headquarters: 5 days. At franchisee's location: 5 days. At franchise opening; ongoing online training
Ongoing Support: Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations, Purchasing cooperatives
Marketing Support: Co-op advertising, Ad slicks, National media, Regional advertising,
Other marketing support: Local market area ad program