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Entrepreneur: Start & Grow Your Business

Today's Window Fashions

Custom blinds, shades, shutters

Background

Founded: 1993 Franchising since: 1997
Mark Barone founded Today's Window Fashions in 1993 because he recognized an opportunity for growth. In an industry that was primarily handled by independent companies, Barone believed there was strength in numbers, so he began franchising in 1997. Based in San Diego, the privately held company uses an online designer showroom to increase customer sales.
5519 S. Mission Rd., #E
Bonsall, California 92003
Phone:
(877)998-6329/ (760)630-8119


Franchisor is a privately-held company with 6 employee(s); 3 employee(s) in franchise department.

Franchise Growth
Year U.S. Franchises Canadian Franchises Foreign Franchises Company Owned
2007 32 0 0 1
2006 31 0 0 0
2005 32 0 0 1

Where Seeking Franchisees
In the U.S. Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, Nebraska, North carolina, New hampshire, New jersey, New mexico, Nevada, Ohio, Oklahoma, Pennsylvania, South carolina, Tennessee, Texas, United states, Utah, Virginia, Vermont, Washington, West virginia, Wyoming

Exclusive territories available.
Territory size: 150,000 population

Special Programs
Today’s Window Fashions is developing a trip incentives program for its franchisees.

The company is also involved with the Boys and Girls Clubs as well as Habitat for Humanity.

Costs and Fees

Total investment: $52K-59K
Franchise fee: $49K
Ongoing royalty fee: 4%
Term of agreement: 5 years, renewable


Type of Financing Available
In-House Third Party
Franchise Fee No Yes
Startup Costs No Yes
Equipment No Yes
Inventory No Yes
Accounts Receivable No No
Payroll No No

Qualifications
Net worth requirement: $200K
Cash liquidity requirement: $50K

Operations
  • Franchise can be run from home
  • 10% of all franchisees own more than one unit
  • Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)

Training and Support

Training
  • Available at headquarters: 5 days
  • At franchisee's location: 5 days

Ongoing Support
  • Newsletter
  • Toll-free phone line
  • Internet
  • Field operations/evaluations

Marketing Support
  • Co-op advertising
  • Ad slicks

Rankings

Franchise 500® rank:
#431 (2006);