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Entrepreneur: Start & Grow Your Business

Nestle Toll House Cafe by Chip

Cookies, baked goods, coffee, ice cream, smoothies

Background

Founded: 2000 Franchising since: 2000
Ziad S. Dalal and Doyle P. Liesenfelt founded Nestle Toll House Café by Chip in 2000 to serve cookies and a variety of other Nestle products. Each café's menu features muffins, croissants, scones, rolls, cookies, cakes, biscotti, iced and hot coffees, and other chocolate treats.
101 W. Renner Rd., #240
Richardson, Texas 75082
Phone:
(214)495-9533


Franchisor is a privately-held company with 11 employee(s)

Franchise Growth
Year U.S. Franchises Canadian Franchises Foreign Franchises Company Owned
2009 107 0 0 1
2008 107 0 0 0
2007 95 0 0 0
2006 69 0 0 0
2005 59 0 0 0

Where Seeking Franchisees
In the U.S. Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, Nebraska, North carolina, North dakota, New hampshire, New jersey, New mexico, Nevada, New york, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode island, South carolina, South dakota, Tennessee, Texas, Utah, Virginia, Vermont, Washington, Wisconsin, West virginia, Wyoming
Outside the U.S.: Canada, Middle east

Exclusive territories not available.
Territory size: Varies

Costs and Fees

Total investment: $152.3K-420K
Franchise fee: $30K
Ongoing royalty fee: 6%
Term of agreement: Term of agreement not renewable
Express/kiosk option available

Type of Financing Available
In-House Third Party
Franchise Fee No Yes
Startup Costs No Yes
Equipment No Yes
Inventory No Yes
Accounts Receivable No Yes
Payroll No Yes

Qualifications
Net worth requirement: $250K
Cash liquidity requirement: $100K/location

Operations
  • 50% of all franchisees own more than one unit
  • Number of employees needed to run franchised unit: 6 - 10
  • Absentee ownership of franchise is allowed. (60% of current franchisees are owner/operators)

Training and Support

Training
  • Available at headquarters: 12 days

Ongoing Support
  • Newsletter
  • Meetings
  • Grand opening
  • Internet
  • Security/safety procedures
  • Field operations/evaluations

Marketing Support
  • Ad slicks
  • Regional advertising

Rankings

Franchise 500® rank:
#232 (2009); #213 (2008); #273 (2007); #267 (2006);

Ranked #1 in category in:
2009;

America's Top Global Franchises:
#179 (2009); #174 (2008); #186 (2007);