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Drama Kids Int'l. Inc.

2014 Franchise 500
#498
At a Glance

Products & Services: After-school drama classes and summer camps

Number of Locations: 183

Total Investment: $37.8K - $45K

Founded: 1979

Began Franchising: 1989

About Drama Kids Int'l. Inc.

In 1979, teacher Helen O'Grady began offering after-school drama classes to children in Perth, Australia. The positive response from both parents and students convinced O'Grady to open more studios. By 1987, she had opened 24 locations around Perth, operating under the Helen O'Grady Children's Drama Academy. The company began franchising in Australia in 1989 and first offered international master licenses in 1993. In 2000, the company began operations in the United States as Drama Kids International. Drama Kids franchisees offer children age 5 to 17 drama classes at schools, community centers and churches. The program runs on a 40-week school year basis, made up of a single hour-long session per week. Each year ends with a performance for family and friends.

Franchise Units

Year U.S. Canadian International Company Owned
2014 51 0 132 0
2013 55 0 130 0
2012 56 0 140 0
2011 54 0 138 0
2010 51 0 135 0
Where Seeking Franchisees: Franchisor is seeking new franchise units throughout the U.S.

Startup Costs, Ongoing Fees and Financing

Total Investment: $37,800 - $45,000
Franchise Fee: $29,000
Ongoing Royalty Fee: 8-9%
Term of Franchise Agreement: 7 years, renewable
Financial Requirements
Net Worth: $50,000
Liquid Cash Available: $25,000
Operations
Franchise can be run from home. 4% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 4 - 4. Absentee ownership of franchise is NOT allowed..
Financing Type In-House Third Party
Franchise Fee
Startup Costs
Equipment
Inventory
Accounts Receivable
Payroll

How This Franchise Supports Franchisees

Training: Available at headquarters: 5 days. At franchisee's location: 5 days. 1 day of regional training plus annual conference
Ongoing Support: Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
Marketing Support: Co-op advertising, Ad slicks, National media, Regional advertising,

Franchise Ranking History

Franchise 500®: #498 (2014), #290 (2013), #278 (2011), #339 (2010),
Low-Cost: #48 (2013), #59 (2011), #81 (2010),
Top Home-Based: #79 (2013), #87 (2011), #97 (2010),