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RSVP Publications

2012 Franchise 500
#451
At a Glance

Products & Services: Direct-mail advertising

Number of Locations: 97

Total Investment: $49.5K - 180.6K

Founded: 1985

Began Franchising: 1998

Private Owned

Franchise Units

Year U.S. Canadian International Company Owned
2011 96 1 0 0
2010 116 1 0 0
2009 109 1 0 0
2008 124 1 0 0
Where Seeking Franchisees: Franchisor is seeking new franchise units throughout the U.S. and Canada.

Startup Costs, Ongoing Fees and Financing

Total Investment: $49,499 - $180,599
Franchise Fee: $30,000 - $120,000
Ongoing Royalty Fee: 7%
Term of Franchise Agreement: 10 years, renewable
Financial Requirements
Net Worth: $100,000
Liquid Cash Available: $25,000
Operations
Franchise can be run from home. 30% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 1. Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators).
Financing Type In-House Third Party
Franchise Fee
Startup Costs
Equipment
Inventory
Accounts Receivable
Payroll

How This Franchise Supports Franchisees

Training: Available at headquarters: 7 days.
Ongoing Support: Newsletter, Meetings, Toll-free phone line, Internet, Field operations/evaluations, Purchasing cooperatives,
Marketing Support: National media, Regional advertising,

Franchise Ranking History

Franchise 500®: #451 (2012), #268 (2010), #301 (2009),
Low-Cost: #99 (2012), #63 (2010), #67 (2009),
Top Homebased: #75 (2010), #84 (2009),
America's Top Global: #199 (2010),