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Edible Arrangements Int'l. LLC

2015 Franchise 500
#40
At a Glance

Products & Services: Sculpted fresh fruit bouquets

Number of Locations: 1,152

Total Investment: $156.99K - $276.98K

Founded: 1999

Began Franchising: 2000

About Edible Arrangements Int'l. LLC

At age 17, Tariq Farid borrowed $5,000 from his parents to buy a flower shop in East Haven, Connecticut, and within two years, he was running four flourishing stores. But after seven years as a florist, he came up with a new idea--bouquets you can eat. He opened the first Edible Arrangements store in 1999, creating, selling and delivering bouquets of fresh fruit sculpted to look like flowers.

Edible Arrangements began franchising in 2001. In addition to the company's signature fresh fruit arrangements, the product line has expanded to include chocolate-dipped fresh fruit, fruit salads, fruit sundaes, beverages and other "grab and go" products.

Franchise Units

Year U.S. Canadian International Company Owned
2014 1,037 66 45 4
2013 1,015 66 45 2
2012 915 65 35 5
2011 863 57 24 2
2010 804 52 15 4
Where Seeking Franchisees: Franchisor is seeking new franchise units worldwide.
Direct Capital

Startup Costs, Ongoing Fees and Financing

Total Investment: $156,999 - $276,984
Franchise Fee: $30,000
Ongoing Royalty Fee: 5%
Term of Franchise Agreement: 10 years, renewable
Veteran Incentives: $10,000 off first-store franchise fee
Financial Requirements
Net Worth: $250,000
Liquid Cash Available: $75,000
Operations
60% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 6 - 7. Absentee ownership of franchise is allowed..
Direct Capital
Financing Type In-House Third Party
Franchise Fee
Startup Costs
Equipment
Inventory
Accounts Receivable
Payroll

How This Franchise Supports Franchisees

Training: Available at headquarters: 2 weeks. At franchisee's location: 1 week. Web-based training & computer-based video learning prior to opening
Ongoing Support: Meetings, Toll-free phone line, Internet, Field operations/evaluations, Purchasing cooperatives
Marketing Support: Co-op advertising, Ad slicks, National media, Regional advertising,

Franchise Ranking History

Franchise 500®: #40 (2015), #43 (2014), #40 (2013), #42 (2012), #49 (2011), #48 (2010),
Fastest-Growing: #39 (2014), #36 (2013), #31 (2012), #32 (2011), #64 (2010),
America's Top Global: #59 (2014), #49 (2013), #39 (2012), #43 (2011), #41 (2010),