Rockin Baja Lobster

Founded: 1992 Franchising since: 2004

19712 MacArthurs Blvd., #210 Irvine, California 92612

Phone: (949)719-3800

Franchisor is a privately-held company with 2 employee(s); 2 employee(s) in franchise department.

Franchise Growth

Year	U.S. Franchises	Canadian Franchises	Foreign Franchises	Company Owned
2006	1	0	0	4
2005	0	0	0	5

Where Seeking Franchisees
In the U.S. Oregon, United states

Exclusive territories available.
Territory size: 10,000 people/1 mile radius

Total investment: $240.4K-1.2M Franchise fee: $30K

Ongoing royalty fee: 5% Term of agreement: 10 years, renewable

Type of Financing Available

	In-House	Third Party
Franchise Fee	No	Yes
Startup Costs	No	Yes
Equipment	No	Yes
Inventory	No	Yes
Accounts Receivable	No	Yes
Payroll	No	Yes

Qualifications
Net worth requirement: $750K-1M
Cash liquidity requirement: $500K
Business Experience:

• Industry experience
• General business experience

Operations

• 100% of all franchisees own more than one unit
• Number of employees needed to run franchised unit: 30 - 40
• Absentee ownership of franchise is allowed. (75% of current franchisees are owner/operators)

Training

• Available at headquarters: 2 weeks

Ongoing Support

• Newsletter
• Meetings
• Toll-free phone line
• Grand opening
• Internet
• Security/safety procedures
• Field operations/evaluations
• Purchasing cooperatives

Marketing Support

• Co-op advertising
• Ad slicks
• National media
• Regional advertising

Other marketing support

• International