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Entrepreneur: Start & Grow Your Business

Rockn' Joe Coffeehouse & Bistro

Coffee, sandwiches, salads, desserts

Background

Founded: 1993 Franchising since: 2005
5 Eastman St.
Cranford, New jersey 07016
Phone:
(908)276-4983


Franchisor is a privately-held company with 4 employee(s); 4 employee(s) in franchise department.

Franchise Growth
Year U.S. Franchises Canadian Franchises Foreign Franchises Company Owned
2006 2 0 0 1
2005 1 0 0 1

Where Seeking Franchisees
In the U.S. Delaware, Florida, Massachusetts, New jersey, New york, Ohio, Pennsylvania, United states

Costs and Fees

Total investment: $170K-225K
Franchise fee: $35K
Ongoing royalty fee: 6%
Term of agreement: 5 years, renewable


Type of Financing Available
In-House Third Party
Franchise Fee No No
Startup Costs No No
Equipment No No
Inventory No No
Accounts Receivable No No
Payroll No No

Qualifications
Cash liquidity requirement: $60K
Business Experience:
  • General business experience

Operations
  • Number of employees needed to run franchised unit: 16
  • Absentee ownership of franchise is allowed. (100% of current franchisees are owner/operators)

Training and Support

Training
  • Available at headquarters: 4 weeks
  • At franchisee's location: 10 days

Ongoing Support
  • Newsletter
  • Meetings
  • Toll-free phone line
  • Grand opening
  • Internet
  • Security/safety procedures
  • Field operations/evaluations
  • Purchasing cooperatives

Marketing Support
  • Co-op advertising
  • Ad slicks
  • Regional advertising

Other marketing support
  • PR support