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Entrepreneur: Start & Grow Your Business

Planet Fitness

Fitness club

Background

Founded: 1992 Franchising since: 2003
26 Fox Run Rd.
Newington, New hampshire 03801
Phone:
(603)750-0001


Franchisor is a privately-held company with 33 employee(s); 15 employee(s) in franchise department.

Franchise Growth
Year U.S. Franchises Canadian Franchises Foreign Franchises Company Owned
2009 267 0 0 11
2008 209 0 0 13
2007 179 0 0 15
2006 103 0 0 9
2005 60 0 0 8

Where Seeking Franchisees
In the U.S. Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, Nebraska, North carolina, North dakota, New hampshire, New jersey, New mexico, Nevada, New york, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode island, South carolina, South dakota, Tennessee, Texas, Utah, Virginia, Vermont, Washington, Wisconsin, West virginia, Wyoming

Exclusive territories available.
Territory size: 1,000,000+ population

Costs and Fees

Total investment: $422.6K-1.1M
Franchise fee: $25K
Ongoing royalty fee: 1.5-5%
Term of agreement: 10 years, renewable


Type of Financing Available
In-House Third Party
Franchise Fee No Yes
Startup Costs No Yes
Equipment No Yes
Inventory No Yes
Accounts Receivable No Yes
Payroll No Yes

Qualifications
Net worth requirement: $1M
Cash liquidity requirement: $250K
Business Experience:
  • General business experience

Operations
  • 40% of all franchisees own more than one unit
  • Absentee ownership of franchise is allowed. (70% of current franchisees are owner/operators)

Training and Support

Training
  • Available at headquarters: 2 weeks
  • At franchisee's location: as needed

Ongoing Support
  • Newsletter
  • Meetings
  • Toll-free phone line
  • Grand opening
  • Internet
  • Security/safety procedures
  • Field operations/evaluations
  • Purchasing cooperatives

Marketing Support
  • Co-op advertising
  • Ad slicks
  • Regional advertising

Rankings