SuperCoups
At a Glance
Products & Services: Co-op direct-mail advertising
Number of Locations: 144
Total Investment: $46.8K - 84.5K
Founded: 1982
Began Franchising: 1984
About SuperCoups
SuperCoups was founded in 1982 and began franchising in 1984. SuperCoups is based in East Taunton, Massachusetts, and is a Valassis company.In 2006, SuperCoups redefined its territory size from 80,000 households per unit to 60,000 households per unit.
Franchise Units
| Year | U.S. | Canadian | International | Company Owned |
| 2009 | 74 | 0 | 0 | 70 |
Where Seeking Franchisees: Franchisor is seeking new franchise units in the following states:
California, Delaware, Florida, Georgia, Kentucky, Maryland, Maine, New Jersey, New York, Rhode Island, Texas, Virginia, Wisconsin.
California, Delaware, Florida, Georgia, Kentucky, Maryland, Maine, New Jersey, New York, Rhode Island, Texas, Virginia, Wisconsin.
Startup Costs, Ongoing Fees and Financing
Total Investment: $46,800 - $84,500
Franchise Fee: $17,000 - $26,000
Ongoing Royalty Fee: Varies
Term of Franchise Agreement: 10 years, renewable
Franchise Fee: $17,000 - $26,000
Ongoing Royalty Fee: Varies
Term of Franchise Agreement: 10 years, renewable
Financial Requirements
Net Worth: $100,000
Liquid Cash Available: $50,000
Operations
Franchise can be run from home. 10% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 1. Absentee ownership of franchise is NOT allowed. (98% of current franchisees are owner/operators).How This Franchise Supports Franchisees
Training: Available at headquarters: 1 week. At franchisee's location: 1 week.
Ongoing Support: Newsletter, Meetings, Toll-free phone line, Internet, Security/safety procedures, Field operations/evaluations,
Marketing Support: Ad slicks,
Other marketing support: Franchisee committee for marketing & business development
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