Valpak Direct Marketing Systems Inc.

Valpak Direct Marketing Systems Inc.

Valpak Direct Marketing Systems Inc.
#460

Initial Investment

LOW: $82,200
HIGH: $200,800

Change in Units

-2.5% -4 UNITS (1 Year)
-8.8% -14 UNITS (3 Years)

Promoted Opportunities

Company Profile

Founded

1968

Franchising Since

1988 (28 Years)

Corporate Address

805 Excutive Center Dr. W. St. Petersburg, FL 33702

CEO

Michael Vivio

Parent Company

Cox Enterprises

About Valpak Direct Marketing Systems Inc.

Terry Loebal founded Valpak Direct Marketing Systems Inc. in 1968. Based in Largo, Florida, the company started franchising in 1988 and has a network of field offices throughout the United States and internationally. Valpak has been a subsidiary of Cox Enterprises Inc. since 1991.

Valpak franchisees sell co-op advertising space in direct mail packets to local businesses. The company has co-branding relationships with News America, Catalina Marketing, Yahoo! and others.

Financials

Financial Requirements

Initial Investment

$82,200 - $200,800

Net-worth Requirement

$150,000

Liquid Cash Requirement

$75,000

Ongoing Fees

Initial Franchise Fee

$15,000 - $17,500

Financing Options

Valpak Direct Marketing Systems Inc. has relationships with third-party sources which offer financing to cover the following: 
franchise fee, startup costs, accounts receivable, payroll

Veteran Incentives


Franchise & training fees waived; territory fee waived for dormant territories

Franchise 500® Rank History

Highest Rank: 179

Lowest Rank: 460

Units (Locations)

Where Seeking Franchisees:
Franchisor is seeking new franchise units worldwide.

Operations & Franchisor Support

Training Onsite: 1 week

Training at headquarters: 3 weeks & ongoing

Ongoing Support
Newsletter
Meetings
Toll-Free Line
Grand Opening
Internet
Field Operations

Marketing Support
Co-op Advertising
Ad Slicks
Regional Media

Absentee Ownership Allowed

Number of employees required to run: 2

Related Franchises

Related Articles

Why NBA Players Might Soon Look Like Soccer Players

Why NBA Players Might Soon Look Like Soccer Players

The league is considering letting marketers use players' jerseys for advertisements.
Lindsay Friedman
1-800-Flowers Boss Determined to Avoid Breaking Customers' Hearts This Valentine's Day

1-800-Flowers Boss Determined to Avoid Breaking Customers' Hearts This Valentine's Day

'Things do go wrong. It's how the company responds to those challenges that really makes a difference.'
Lindsay Friedman
This B2B Franchisee and Former Baseball Manager Believes He Hit One Out of the Park

This B2B Franchisee and Former Baseball Manager Believes He Hit One Out of the Park

Bill Papierniak was a minor league general manager in Richmond, Va. Today, the deals he's inking are with Cartridge World.
Entrepreneur Staff
Burger King Is Starting to Sell Hot Dogs

Burger King Is Starting to Sell Hot Dogs

'It's so obvious,' says the company's head of North American operations. 'I don't know why we didn't do this before.'
Lifelong Health Advocate Finds a Natural Fit With Jamba Juice

Lifelong Health Advocate Finds a Natural Fit With Jamba Juice

Panos Joulios, a career-entrepreneur in the restaurant industry, loves promoting healthy living at his several juice joints across Arizona and California.
Erin Schultz

Disclaimer

The Franchise 500 is not intended to endorse, advertise, or recommend any particular franchise. It is solely a research tool you can use to compare franchise operations. Entrepreneur stresses that you should always conduct your own independent investigation before investing money in a franchise.

Updated: August 20th, 2015

Reprints & Licensing
Update Your Listing
Submit New Listing

Regions/States List

More Franchise Rankings

Top Low-Cost Franchises

87 franchises for under $50,000

Top Homebased/Mobile Franchises

These 100 businesses can be managed from home

Fastest-Growing Franchises

These companies have shown rapid unit expansion over the last two years

Top New Franchises

The top 75 companies that began franchising in the last five years

Top Global Franchises

200 North American franchisors seeking international franchisees

For reprints and licensing questions, click here.

Previous Years Rankings

2016 2015 2014 2013 2012