The Visual Image Inc.

Preschool & pet photography

Background

Founded: 1984 Franchising since: 1994
Paul Holman founded Visual Image in 1984 after leaving his job as a photographer with a small portrait company. Intent on building a business that would give him the creative freedom he wanted, Paul joined forces with his brother, Donald, and formed the Visual Image Inc. franchise company in 1994. The private company has more than 17 locations throughout the United States and is based in Maryville, Tennessee.

100 E. Bockman Way
Sparta, Tennessee 38583

Phone:
(800)344-0323

Franchisor is a privately-held company with 3 employee(s); 3 employee(s) in franchise department.

Franchise Growth

Year	U.S. Franchises	Canadian Franchises	Foreign Franchises	Company Owned
2007	14	0	0	1
2006	21	0	0	1
2005	21	0	0	1

Where Seeking Franchisees
In the U.S. Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, Nebraska, North carolina, North dakota, New hampshire, New jersey, New mexico, Nevada, New york, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode island, South carolina, South dakota, Tennessee, Texas, United states, Utah, Virginia, Vermont, Washington, Wisconsin, West virginia, Wyoming

Exclusive territories available.
Territory size: 1 million population

Special Programs
Visual Image offers financing for minority/honorably discharged veterans.

Costs and Fees

Total investment: $42K
Franchise fee: $23.5K

Term of agreement: 3 years, renewable

Type of Financing Available

	In-House	Third Party
Franchise Fee	Yes	No
Startup Costs	No	No
Equipment	Yes	No
Inventory	No	No
Accounts Receivable	No	No
Payroll	No	No

Qualifications
Net worth requirement: $50K
Cash liquidity requirement: $35K
Business Experience:

General business experience
People skills; sales skills

Operations

Franchise can be run from home
20% of all franchisees own more than one unit
Number of employees needed to run franchised unit: 1 - 2
Absentee ownership of franchise is allowed. (90% of current franchisees are owner/operators)