Wild Bird Centers of America Inc.

Wild Bird Centers of America Inc.

Not Ranked

Initial Investment

LOW: $94,900
HIGH: $149,300

Change in Units

Promoted Opportunities

Company Profile

Founded

1985

Franchising Since

1990 (26 Years)

Corporate Address

7370 MacArthur Blvd. Glen Echo, MD 20812-1200

Parent Company

Wild Bird Centers of America Inc.

About Wild Bird Centers of America Inc.

Longtime bird-watching enthusiast George H. Petrides Sr. opened his first Wild Bird store in 1985 in Cabin John, Maryland. In 1990 the company began franchising. In addition to its Wild Bird Centers of America Inc., the company also offers Wild Bird Crossing stores designed for smaller markets.

Besides selling bird watching and feeding equipment and gifts, Wild Bird Centers and Wild Bird Crossings provide demonstrations, kids’ programs and other educational events.

Wild Bird Centers has locations throughout the United States and Canada and is now based in Glen Echo, Maryland.

Financials

Financial Requirements

Initial Investment

$94,900 - $149,300

Net-worth Requirement

$150,000

Liquid Cash Requirement

$33,000 - $50,000

Ongoing Fees

Initial Franchise Fee

$23,000

Ongoing Royalty Fee

3.5-5.5%

Ad Royalty Fee

0.5%

Financing Options

Wild Bird Centers of America Inc. offers in-house financing to cover the following: franchise fee, startup costs, equipment, inventory

Franchise 500® Rank History

  • 2007 - 490

* Not all years were ranked

Units (Locations)

Where Seeking Franchisees:
Franchisor is seeking new franchise units throughout the U.S. and Canada.

Operations & Franchisor Support

Training Onsite: 1-2 days

Training at headquarters: 6 days

Additional Training: At annual convention (3 days/year); additional training optional

Ongoing Support
Purchasing Co-ops
Newsletter
Meetings
Toll-Free Line
Grand Opening
Internet
Security
Field Operations

Marketing Support
Co-op Advertising
Ad Slicks
Regional Media
National Media

Absentee Ownership Allowed

Number of employees required to run: 2 - 4

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Disclaimer

The Franchise 500 is not intended to endorse, advertise, or recommend any particular franchise. It is solely a research tool you can use to compare franchise operations. Entrepreneur stresses that you should always conduct your own independent investigation before investing money in a franchise.

Updated: August 5th, 2014

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