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Easy Savings Center

What I Learned From a Two-Year IRS Audit
These lessons learned can help you navigate the audit process.

Marketing

Name That Company to Dazzling Success

Name That Company to Dazzling Success

April 24, 2014 in Marketing by
Peruse some fun ideas for developing a brand moniker for a startup that will translate into business fortune.
Expert Explains What Makes the Best Logos So Good

Expert Explains What Makes the Best Logos So Good

April 24, 2014 in Marketing by
Creating a logo can be the most critical branding step. Here, we critique and offer insight on the logos from some of the biggest brands.
My Company Has a Jersey Accent: Branding With a Distinctive Voice

My Company Has a Jersey Accent: Branding With a Distinctive Voice

April 23, 2014 in Marketing by
How your startup uses language to shape the customer experience says a lot about what it believes in.
The 3 C

The 3 C's of Content Marketing

April 23, 2014 in Marketing by
If you really want to connect with customers, keep these three principles in mind as you shape your campaign.

Operations

Maker of Video Game

Maker of Video Game 'BioShock' to Shed All But 15 Employees

February 19, 2014 in Management & Operations by
Creator Ken Levine's decision to cut the studio down to a 'smaller, more entrepreneurial endeavor' comes as something of a shock.
How Lego Came Back From the Brink of Bankruptcy

How Lego Came Back From the Brink of Bankruptcy

February 12, 2014 in Management & Operations by
With its new 'The Lego Movie' out in theaters, a look at how the company skirted financial breakdown.
Listen Up: How to Respond to Customer Complaints

Listen Up: How to Respond to Customer Complaints

February 11, 2014 in Management & Operations by
Set up the proper processes to receive feedback in advance for sustained positive outcomes.
The War on Clutter: 8 Ways to Edit Your Workspace and Life

The War on Clutter: 8 Ways to Edit Your Workspace and Life

February 10, 2014 in Management & Operations by
From organizing your office to sharpening your management skills, here is the LifeEdited guide to ruthlessly decluttering your startup’s operations.

Finance and Taxes

Don

Don't Overpay Your Taxes: 5 Can't Miss Small-Business Deductions

February 19, 2014 in Tax Center by
From satellite car radio to breaking bread with a client, there's plenty your business could claim.
The S Corp Deadline Is Approaching: What to Know

The S Corp Deadline Is Approaching: What to Know

February 19, 2014 in Tax Center by
The March 17 deadline to take the S Corp election is nearly here. We explain who is eligible and how it might benefit you.
Don

Don't Have a Tax Pro Yet? Time to Get Moving!

February 12, 2014 in Tax Center by
If you haven’t hired a tax professional for your new business, we outline strategies to get you started.
It

It's Tax-Crunch Time: How to Keep Your Accounting in Check

February 11, 2014 in Tax Center by
With tax season upon businesses, here are a few ways to make number crunching less daunting.

Staff and Benefits

Does Your Job Satisfy You? (Infographic)

Does Your Job Satisfy You? (Infographic)

February 24, 2014 in Human Resources by
An infographic from LinkedIn explores what motivates employees all around the world.
6 Ways to Get the Best From Your Team

6 Ways to Get the Best From Your Team

February 19, 2014 in Human Resources by
A team can make or break a startup. Ensuring your team is top notch takes work and dedication. Here are a few lessons I learned on how to get the best from your employees.
3 Popular Culture Office Romances: Appropriate or Not?

3 Popular Culture Office Romances: Appropriate or Not?

February 14, 2014 in Human Resources by
Would these workplace flings get HR approval? Evren Esen of the Society for Human Research Management weighs in.
Inside Netflix

Inside Netflix's No-Intern Policy

February 13, 2014 in Human Resources by
A Quora discussion sheds some light on why Netflix chooses not to hire interns.

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101 Ways to Save Money in Your Business

101 Ways to Save Money in Your Business

Save your company thousands of dollars with these penny-pinching tips.
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