- The Publishers Marketing Association provides everything from education to cooperative marketing programs. Call (310) 372-2732, or write to them at 2401 Pacific Coast Hwy., #102, Hermosa Beach, CA 90254.
- Small Press magazine ($34 per year) is the Publisher's Weekly of the independent press. Publishing Entrepreneur ($28 annually) covers the business side of books. Both bimonthlies are available by calling (800) 706-4636.
- Dan Poynter's The Self-Publishing Manual (Para Publishing, $19.95) should be required reading for all new publishers. Also helpful: Is There a Book Inside You? by Dan Poynter and Mindy Bingham (Para Publishing, $14.95). Both are available in bookstores. Call (805) 968-7277 for information on upcoming seminars, or write to Para Publishing, P.O. Box 8206, Santa Barbara, CA 93118.
This article was originally published in the March 1997 print edition of Entrepreneur with the headline: Hot Off The Press.
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