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Sun Tzu And The Art Of Business

Business Brief

Time-pressed entrepreneurs will surely appreciate the straightforwardness of Russ Wild's Business Briefs: 165 Guiding Principles From the World's Sharpest Minds (Peterson's/Pacesetter Books, $16.95 paper). As the title suggests, this book won't demand much reading time, and the sections can be read in whatever order you choose.

How best to run a meeting? Make sure your group sticks to the agenda. What sort of etiquette should be followed at business lunches? Pick a restaurant you're familiar with, and don't choose anything messy to eat. Other areas Wild delves into are enhancing creativity and decision-making skills, clearing off that mountain of paper on your desk, and making business presentations.

Although not all tips are geared toward employers, there's enough entrepreneurial information provided to make Business Briefs worthwhile.

This article was originally published in the January 1997 print edition of Entrepreneur with the headline: Sun Tzu And The Art Of Business.

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